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Description

Ketch is the AI Privacy Company. Built by the founders who led GDPR compliance for Salesforce Marketing Cloud, Ketch is permissioning infrastructure that helps businesses collect and use people's data responsibly — respecting consent and preferences, meeting privacy requirements, and ensuring all data is AI-ready. The problem Ketch solves is real and growing. AI turns data into a compounding competitive advantage while simultaneously expanding the surface area of risk. Marketing tools assume permission is handled elsewhere. Privacy tools are compliance-first, not growth-first. The result: enterprises are forced into a false choice between data growth and data governance. Ketch closes that gap. The platform operates across three layers. First, discovery — see everything. Ketch observes what data exists, where it flows, how it's collected, and whether consent is actually being honored. Second, permissioning — control everything. Consent, rights, policy, and intended use are enforced in real time across systems. Third, activation — use everything, safely. Permissioned data powers AI pipelines, advertising, and personalization without regulatory or reputational risk. Core capabilities include consent management with 400+ no-code configurations, automated data subject rights, front-end data observability via Data Sentry, server-side permission storage via Permission Vault, and AI governance via AI Sentry — which monitors, enforces, and audits every AI interaction against consent and rights signals. 3,500+ businesses trust Ketch. 67.2 billion consent transactions processed per month. Rated #1 Consent Management Platform on Gartner Peer Insights (4.8/5) and a G2 Grid Leader for Enterprise. Used by Chipotle, Forbes, Paramount, Hasbro, Equifax and more.

Description

Twilio Segment’s Customer Data Platform (CDP) provides companies with the data foundation that they need to put their customers at the heart of every decision. Using Twilio Segment, companies can collect, unify and route their customer data into any system. Over 25,000 companies use Twilio Segment to make real-time decisions, accelerate growth and deliver world-class customer experiences.

API Access

Has API Yes 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

AdRoll Yes 
Aircall Yes 
Airship Yes 
Amplitude Yes 
Appcues Yes 
Blueshift Yes 
Cordial Yes 
Customer.io Yes 
Databricks Yes 
Freshdesk Yes 
Fullstory Yes 
Google Ads Yes 
Gorgias Yes 
Intercom Yes 
Iterable Yes 
Klaviyo Yes 
Kustomer Yes 
Snowflake Yes 
Talon.One Yes 
Zendesk Yes 

Integrations

AdRoll Yes 
Aircall Yes 
Airship Yes 
Amplitude Yes 
Appcues Yes 
Blueshift Yes 
Cordial Yes 
Customer.io Yes 
Databricks Yes 
Freshdesk Yes 
Fullstory Yes 
Google Ads Yes 
Gorgias Yes 
Intercom Yes 
Iterable Yes 
Klaviyo Yes 
Kustomer Yes 
Snowflake Yes 
Talon.One Yes 
Zendesk Yes 

Pricing Details

$150/month
Free — $0/month
For small businesses. Up to 5,000 unique visitors/month. Includes full consent management platform (CMP), privacy law templates, tracker scanning, tag orchestration, consent record storage, and 2 integrations. Email support.

Starter — $150/month
For moderate-traffic sites. Up to 30,000 unique visitors/month. Same full CMP feature set as Free, plus 2 integrations. Email support. No DSR automation included.

Plus — from $499/month (billed annually)
For high-traffic sites. Up to 100,000 unique visitors/month. Full CMP, live onboarding call, 1,000+ integrations available as add-ons, and DSR automation (rights workflows) available as an add-on. Quote required for exact pricing.

Pro — custom pricing
For medium-to-enterprise brands. 100,000+ unique visitors/month. Full platform: CMP, DSR automation, data mapping, AI-powered discovery, risk assessments (DPIAs, PIAs, TIAs), marketing preference management, and enterprise developer tools (webhooks, custom identifiers, authenticators). Dedicated customer success manager, unlimited support.

Key notes: All plans include full CMP functionality — Ketch doesn't gate consent features by tier. Products are also available à la carte; you don't need to purchase CMP to access DSR or data mapping. Free trial available on the Free plan for 30 days.
Free Trial Yes 
Free Version Yes 

Pricing Details

$120 per month
Free Trial Yes 
Free Version Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App Yes 
Windows Yes 
Mac Yes 
Linux Yes 
Chromebook Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App Yes 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) No 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Ketch

Founded

2020

Country

United States

Website

www.ketch.com

Vendor Details

Company Name

Twilio

Founded

2011

Country

United States

Website

segment.com

Product Features

Consent Management Platforms

Additional Users / Permissions Yes 
Automatic Cookie-Blocking Yes 
CCPA Compliance Yes 
CMS Integration Yes 
Cookie Crawling Yes 
Design/Branding Customization Yes 
Fingerprinting Yes 
GDPR Compliance Yes 
IAB Compliance Yes 
Reporting / Analytics Yes 
Responsive Design Yes 
Subdomains Compatibility Yes 
Tag Manager Integration Yes 
Whitelabel Solution Yes 

Data Privacy Management

Access Control Yes 
CCPA Compliance Yes 
Consent Management Yes 
Data Mapping Yes 
GDPR Compliance Yes 
Incident Management Yes 
PIA / DPIA Yes 
Policy Management Yes 
Risk Management Yes 
Sensitive Data Identification Yes 

GDPR Compliance

Access Control Yes 
Consent Management Yes 
Data Mapping Yes 
Incident Management Yes 
PIA / DPIA Yes 
Policy Management Yes 
Risk Management Yes 
Sensitive Data Identification Yes 

Product Features

Account Based Marketing

Analytics No 
Campaign Personalization Yes 
Customer Segmentation Yes 
Engagement Monitoring Yes 
Lead Nurturing No 
Lead Scoring No 
Progress Tracking No 
Prospecting Tools No 
Target Account Identification Yes 

Consent Management Platforms

Additional Users / Permissions No 
Automatic Cookie-Blocking No 
CCPA Compliance No 
CMS Integration No 
Cookie Crawling No 
Design/Branding Customization No 
Fingerprinting No 
GDPR Compliance No 
IAB Compliance No 
Reporting / Analytics No 
Responsive Design No 
Subdomains Compatibility No 
Tag Manager Integration No 
Whitelabel Solution No 

Customer Data Platforms (CDP)

Behavioral Analytics Yes 
Campaign Management Yes 
Customer Profiles Yes 
Customer Segmentation Yes 
Data Integration Yes 
Data Matching Yes 
GDPR Compliance Yes 
Personalization Yes 
Predictive Modeling Yes 

Data Governance

Access Control No 
Data Discovery No 
Data Mapping No 
Data Profiling No 
Deletion Management No 
Email Management No 
Policy Management No 
Process Management No 
Roles Management No 
Storage Management No 

Data Management

Customer Data Yes 
Data Analysis Yes 
Data Capture Yes 
Data Integration Yes 
Data Migration Yes 
Data Quality Control Yes 
Data Security Yes 
Information Governance Yes 
Master Data Management Yes 
Match & Merge Yes 

Data Privacy Management

Access Control No 
CCPA Compliance No 
Consent Management No 
Data Mapping No 
GDPR Compliance No 
Incident Management No 
PIA / DPIA No 
Policy Management No 
Risk Management No 
Sensitive Data Identification No 

Data Quality

Address Validation No 
Data Deduplication Yes 
Data Discovery Yes 
Data Profililng Yes 
Master Data Management Yes 
Match & Merge Yes 
Metadata Management No 

eCommerce

CRM No 
Catalog Management No 
Channel Management No 
Customer Accounts No 
Data Security No 
Email Marketing No 
Inventory Management No 
Kitting No 
Loyalty Program No 
Mobile Access No 
Multi-Store Management No 
Order Management No 
Product Configurator No 
Promotions Management No 
Returns Management No 
Reviews Management No 
SEO Management No 
Shopping Cart No 
Templates No 

Master Data Management

Data Governance Yes 
Data Masking Yes 
Data Source Integrations Yes 
Hierarchy Management No 
Match & Merge Yes 
Metadata Management No 
Multi-Domain Yes 
Process Management Yes 
Relationship Mapping Yes 
Visualization No 

Personalization

A/B Testing No 
Abandoned Cart Saver No 
Account Based Marketing Yes 
Behavioral Targeting Yes 
Campaign Segmentation Yes 
Content Analytics No 
Contextual Targeting Yes 
Customer Profiles Yes 
Experience Management Yes 
Recommendation Engine Yes 
Website Personalization Yes 

Product Analytics

Attribution No 
Automatic Data Capture No 
Churn Reporting No 
Customer Feedback Collection No 
Customer Guidance No 
Customer Journey Analytics No 
Data Export No 
Data History Retention No 
Data Labeling No 
Product Engagement Scoring No 
Real-Time Data Analysis No 
Touchpoint Analytics No 
User Segmentation No 

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