Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
You can get real-time visibility to your data and automatically determine the business impact of every marketing activity. This will allow you to optimize your budget allocation for the most effective channels.
Centralize your data
Connect your CRM to marketing automation
All the other tools you use in your marketing
stack.
Combine your performance and cost data into
one, centralized view.
Real-time visibility to your marketing
Plans, investments, performance, and goals.
Description
Empower your brand to make insightful, data-driven choices by gaining a deep understanding of the key factors that influence sales. Enhance the value of sponsorships, engage and expand your audience base, and convert fans into loyal customers. Nielsen employs a comprehensive survey methodology, large sample sizes, and sophisticated modeling techniques to reveal consumer perceptions and behaviors. Through metrics like ad recall, awareness, and consideration, we assist brands in linking their objectives to actual campaign results. Our carefully crafted survey designs differentiate between control and exposed groups, effectively demonstrating the impact on each brand's key performance indicators. This enables marketers to confidently make swift decisions that can significantly alter public perception of their brands, ultimately leading to improved customer relationships. By harnessing these insights, brands can adapt their strategies in real-time to better meet audience expectations.
API Access
Has API
No
API Access
Has API
No
Integrations
COZYROC SSIS+ Suite
No
Facebook Ads
Yes
Google Ads
Yes
HubSpot CRM
Yes
HubSpot Customer Platform
Yes
MSIGHTS
No
Meta Ads
Yes
Salesforce
Yes
Sizmek Ad Suite
No
Integrations
COZYROC SSIS+ Suite
Yes
Facebook Ads
No
Google Ads
No
HubSpot CRM
No
HubSpot Customer Platform
No
MSIGHTS
Yes
Meta Ads
No
Salesforce
No
Sizmek Ad Suite
Yes
Pricing Details
$349.00/month
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
InfiniGrow
Founded
2016
Country
Israel
Website
infinigrow.com
Vendor Details
Company Name
Nielsen
Country
United States
Website
www.nielsen.com/solutions/marketing-optimization/
Product Features
Marketing Attribution
Attribution Modeling
Yes
Audience Segmentation
No
Conversion Tracking
Yes
Cross-Channel Attribution
Yes
Customer Journey Mapping
Yes
Multi-Touch Attribution
Yes
Predictive Analytics
Yes
ROI Tracking
Yes
Marketing Automation
A/B Testing
No
Analytics / ROI Tracking
Yes
Artificial Intelligence
No
Content / Blogging Platform
No
Customizable CTAs
Yes
Drip Campaigns
Yes
Dynamic Content
Yes
Landing Pages / Web Forms
No
Lead Scoring
No
Sales Intelligence
Yes
Search Marketing
No
Segmentation
No
Social Marketing
No
Website Visitor Tracking
No
Marketing Planning
Budgeting & Forecasting
Yes
Collaboration
Yes
Flowchart
No
Goal Setting / Tracking
Yes
Marketing Calendar
Yes
Media Planning
Yes
Predictive Analytics
Yes
Presentation Tools
No
Project Tracking
No
Spend Management
Yes
Web Analytics
Campaign Management
No
Conversion Tracking
Yes
Form Analytics
No
Goal Tracking
No
Keyword Tracking
No
Multiple Site Management
No
Pageview Tracking
Yes
Referral Source Tracking
Yes
Site Search Tracking
No
Time on Site Tracking
No
User Interaction Tracking
No
Product Features
Marketing Analytics
A/B Testing
No
Campaign Management
No
Channel Attribution
No
Customer Journey Mapping
No
Dashboard
No
Performance Metrics
No
Predictive Analytics
No
ROI Tracking
No
Social Media Metrics
No
Website Analytics
No
Marketing Attribution
Attribution Modeling
No
Audience Segmentation
No
Conversion Tracking
No
Cross-Channel Attribution
No
Customer Journey Mapping
No
Multi-Touch Attribution
No
Predictive Analytics
No
ROI Tracking
No