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Description

Lead management involves overseeing and organizing potential customers throughout their journey. Often known as customer acquisition management or contact management, this process includes several key steps: Businesses generate interest and inquiries about their products or services using various marketing strategies. These strategies may encompass blog articles, advertisements, white papers, social media outreach, events, and public relations efforts. When consumers engage with these marketing initiatives, they express interest, and their information is captured, resulting in the formation of a sales lead. These leads are then evaluated for their validity, ranked according to their potential to convert into customers, and assigned to sales representatives for follow-up. Depending on the scale of your marketing efforts, considerable effort may be required to effectively categorize and organize each lead for optimal results. Thus, having a robust lead management system is essential for maximizing sales opportunities.

Description

ReferenceEdge is the only Salesforce-native app that makes it easier to manage your customer reference program. ReferenceEdge is a Salesforce-native application that enables sales and marketing teams to track who is a reference, what use cases they are used for, and how often. ReferenceEdge allows users to search for references using keywords and filters; automate reference requests; analyze program metrics in real time; manage and share customer information; and much more. ReferenceEdge is a tool that helps you win more deals by improving your sales and marketing efficiency.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Gainsight No 
Influitive Virtual EventHub No 
Salesforce No 
Slack No 
SlapFive No 
TechValidate No 

Integrations

Gainsight Yes 
Influitive Virtual EventHub Yes 
Salesforce Yes 
Slack Yes 
SlapFive Yes 
TechValidate Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

$14 per user per month
Volume pricing available
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App Yes 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

DeetyaSoft

Founded

2013

Country

India

Website

www.IVRguru.com

Vendor Details

Company Name

Point of Reference

Founded

2003

Country

United States

Website

www.point-of-reference.com

Product Features

Lead Management

Activity Tracking Yes 
Campaign Management Yes 
Lead Capture Yes 
Lead Distribution Yes 
Lead Nurturing Yes 
Lead Scoring No 
Lead Segmentation No 
Pipeline Management No 
Prospecting Tools No 
Source Tracking No 

Product Features

Account Based Marketing

Analytics No 
Campaign Personalization No 
Customer Segmentation No 
Engagement Monitoring Yes 
Lead Nurturing No 
Lead Scoring No 
Progress Tracking Yes 
Prospecting Tools Yes 
Target Account Identification No 

Customer Reference Management

Nomination Tracking Yes 
Program Notices Yes 
Reference Usage Tracking Yes 
Reward Distribution Yes 
Search Yes 

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