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Description

Hubble serves as a comprehensive user research platform aimed at equipping product teams with ongoing user insights throughout the entire product development process. The platform features a variety of tools, including unmoderated research options such as usability tests, concept evaluations, prototype assessments, design A/B testing, live product examinations, card sorting, and tree testing. These functionalities allow teams to validate product concepts early on, expand their user research insights, and make well-informed product choices. Hubble also integrates in-product surveys that facilitate the gathering of contextual feedback from users, which boosts both engagement and the likelihood of survey participation. Furthermore, it provides participant recruitment services that offer access to a wide-ranging pool of over 4 million B2B and B2C user personas from 150 different countries, simplifying the research recruitment process significantly. In addition to these features, the platform seamlessly integrates with tools like Figma for efficient prototype testing and accommodates various question formats to ensure thorough data collection. This comprehensive approach not only enhances the user research experience but also fosters a more agile and responsive product development cycle.

Description

UserTesting transforms how enterprises gather and apply human insights by combining a massive, engaged global participant network with AI-powered insight synthesis. The platform offers fast, reliable feedback to improve marketing effectiveness, product usability, and customer experience strategies. By replacing traditional surveys and focus groups, UserTesting helps businesses quickly validate ideas, co-innovate with customers, and refine messaging to boost conversion rates and loyalty. Its enterprise-grade security and compliance certifications, including SOC 2, GDPR, and HIPAA, make it suitable for the most regulated industries. Leading companies such as Kimberly-Clark and Wells Fargo use UserTesting to accelerate decision-making, reduce costs, and improve customer satisfaction scores. The platform scales from individual teams to large organizations, providing expert-led services and onboarding to ensure success. UserTesting’s intuitive tools make it easy to get feedback on campaigns, UX designs, and digital experiences. Overall, it empowers businesses to move faster and smarter with the real voice of their customers.