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Description
Hookit developed the pioneering and most advanced analytics and valuation platform dedicated to measuring and tracking the effectiveness and worth of sports sponsorships within social and digital realms. With over $150 billion allocated to sports sponsorship and activation, this sector lacks measurement methods comparable to other marketing forms. Our services assist brands in optimizing their sponsorship expenditures, uncovering new partnership avenues, and enabling influencers and sports organizations to validate and enhance their value to sponsors. As audiences shift their viewing habits from television to digital platforms, a significant portion of sponsorship value remains unquantified. Our objective is to enhance the effectiveness of global sponsorships by offering the most reliable and extensive source of insightful data. Given that the data available from social and digital media is more detailed than ever before, we leverage these platforms to serve as indicators of total sponsorship value. We conduct thorough analyses of overall brand engagement across influencers and sports entities, examining elements such as mentions, hashtags, and brand logos through advanced image recognition technology, ensuring no aspect of value is overlooked. This comprehensive approach allows us to provide actionable insights that can drive better decision-making for all stakeholders involved.
Description
Trajektory, a software platform for sponsorship analytics, allows teams, leagues and brands to reduce the burden of reporting sponsorships. Trajektory allows teams to report on their LEDs and static signs, premium areas, concourse advertising, email, web-based, mobile, radio or social media sponsorship data, as well as their sponsorship data for television, radio and social media. Trajektory allows clients to track the performance of ALL partnership assets (digital or non-digital), and for EVERY partner. Our platform helps groups grow revenue, retain customers, and acquire new ones by telling the story of their sponsorship portfolio through accurate performance metrics. Our platform transforms data into a story that helps partners understand their partnership, increases revenue, and saves time. It shouldn't be difficult to provide partner data and value assets. We make it simple.
API Access
Has API
API Access
Has API
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Integrations
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Integrations
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Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Hookit
Founded
2010
Country
United States
Website
hookit.com
Vendor Details
Company Name
Trajektory
Founded
2020
Country
United States
Website
trajektory.com