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Description

Google AdX, which was previously known as DoubleClick Ad Exchange, is a platform for programmatic advertising that facilitates the real-time sale of ad inventory by publishers to various advertisers and ad networks. It operates on a real-time bidding (RTB) model, where the pricing for each ad impression is determined through an auction process, allowing advertisers to vie for the chance to showcase their advertisements on the websites of publishers. As one of the most significant and widely utilized ad exchanges globally, Google AdX provides numerous advantages for publishers, such as: A diverse array of advertisers: By collaborating with a broad spectrum of advertisers, including well-known brands, agencies, and advertising networks, AdX enables publishers to tap into a much more extensive demand than they could independently achieve. Increased revenue opportunities: The RTB mechanism employed by AdX guarantees that publishers are paid the highest possible rates for their advertising inventory, thus maximizing their earnings potential. Moreover, this competitive bidding environment often leads to enhanced profitability for publishers over time.

Description

With 24 million websites integrated into a comprehensive publisher research platform, designed specifically for SSPs, ad networks, DSPs, and agencies to locate publishers, this tool features ad tag data sourced from our dedicated crawlers, traffic metrics, contact information, and complete ads.txt and Sellers.json functionalities. It stands out as the sole app discovery platform tailored for the ad tech industry. Our specialized tracking technology continuously observes over 3 million apps in real-time, offering valuable contact information alongside App-ads.txt and Sellers.json resources. To safeguard your revenue, our ads.txt alert system provides immediate updates on any changes to a publisher’s ads.txt file, ensuring you are promptly informed when lines are added or removed, or when new entities are introduced. We empower businesses worldwide to boost their revenue streams and enhance market insights by developing tools that collect relevant data tailored to their needs. Furthermore, we streamline this process by automating the integration of this intelligence directly into critical business operations, ensuring they can leverage data effectively. This innovative approach not only enhances operational efficiency but also positions companies to make more informed decisions based on real-time data insights.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

AgencyPlatform
Blockthrough
Fleece AI
Google Ad Manager
Google AdSense
Google Ads
Google Display & Video 360
IngeniousPlex
KNOREX XPO
ONEcount

Integrations

AgencyPlatform
Blockthrough
Fleece AI
Google Ad Manager
Google AdSense
Google Ads
Google Display & Video 360
IngeniousPlex
KNOREX XPO
ONEcount

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Google

Founded

1998

Country

United States

Website

google.com

Vendor Details

Company Name

Red Volcano

Founded

2016

Country

United Kingdom

Website

www.redvolcano.io

Product Features

Alternatives