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MGID Description

We want to usher in a new era of digital media where consumers, content creators and brands can all engage in meaningful and positive ways. Keep up-to-date with industry trends by reading our ad tech blog and programmatic blog. Learn our native advertising tips and tricks. MGID is one the first native performance advertising platforms in the world. It services thousands of publishers and millions of news stories each day. This allows advertisers to target consumer interests without disrupting their online experience. MGID's performance-driven approach ensures that customers' websites are visited by relevant, engaged, and genuinely interested visitors. This increases traffic and revenue, while maintaining the quality and relevance online users demand. MGID was established in 2008 and has been providing quality content distribution to entertainment and lifestyle publishers around the world.

Integrations

Reviews - 14 Verified Reviews

Total
ease
features
design
support

Company Details

Company:
MGID
Year Founded:
2008
Headquarters:
United States
Website:
www.mgid.com
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Media

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Product Details

Platforms
SaaS
Type of Training
Documentation
Webinars
In Person
Customer Support
Phone Support
24/7 Live Support
Online

MGID Features and Options

  • Name: Caterina V.
    Job Title: Influencer
    Length of product use: 6-12 Months
    Used How Often?: Daily
    Role: User
    Organization Size: 1 - 25
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Love it

    Date: Jun 27 2023

    Summary: My manager is kind and very helpful and responds quickly to emails. Always a pleasure talking with him.

    Positive: Thanks to a convenient personal account, I can really control everything so that advertising is effective and brings good results.

    Negative: Not found. For me it is comfortable platform. Just try it.

    Read More...
  • Name: Anton G.
    Job Title: Marketing Advertising Specialist
    Length of product use: 2+ Years
    Used How Often?: Weekly
    Role: User
    Organization Size: 500 - 999
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    I used MGID for more then two years

    Date: Apr 02 2023

    Summary: As an advertiser, I want to say that your experience with MGID may differ from mine based on your specific industry, target audience, and advertising goals.

    Positive: I appreciate the targeting options available on the platform, which have allowed me to reach the right audience for their products. Ability to drive traffic and sales to my websites at a lower cost compared to other advertising platforms.

    Negative: The dashboard was challenging for me. I had to call support.

    Read More...
  • Name: Edoardo M.
    Job Title: Self employed
    Length of product use: Less than 6 months
    Used How Often?: Daily
    Role: User
    Organization Size: 1 - 25
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    I'm new customer

    Date: Jan 29 2023

    Summary: I needed new customers on board. This was the main business problem that I was solving with this platform. The main benefit from MGID - is the cost-effectiveness of ads and the number of leads I could generate.

    Positive: Simple interface, detailed reports, lots of options in targeting/retargeting, and audience management.

    Negative: I had some issues with the set up, but all were timely explained by my manager.

    Read More...
  • Name: Marta S.
    Job Title: Advertising manager
    Length of product use: Less than 6 months
    Used How Often?: Daily
    Role: User
    Organization Size: 26 - 99
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Tried a lot, but MGID is the best

    Date: Dec 03 2022

    Summary: With so many native advertising networks to choose from, I have chosen MGID. Integration simplicity.

    Positive: The administration panel is quite excellent. An average RPM of between $1-$3 with no upper limit. In terms of revenue, it’s comparable with Google Adsense.

    Negative: Some clients said that is possible to increase in bounce rate., but I have never felt it.

    Read More...
  • Name: Paola M.
    Job Title: Marketing manager
    Length of product use: 1-2 Years
    Used How Often?: Daily
    Role: User
    Organization Size: 100 - 499
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Really helpful.

    Date: Sep 25 2022

    Summary: MGID is appropriate in both way if your product could potentially appeal to a wide audience, or you are looking for targeted or specific goals. I used conversion optimization feature to help reach the right audience and have got unbelievable result.

    Positive: Intuitive dashboards and reporting, flexibility in terms of setting guardrails for targeting. Really helpful.

    Negative: Support. I Have some questions for the team, long time for loading info.

    Read More...
  • Name: Dimitris G.
    Job Title: Marketing manager
    Length of product use: 1-2 Years
    Used How Often?: Daily
    Role: User
    Organization Size: 1 - 25
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    The entire service, from start to finish

    Date: Sep 07 2022

    Summary: I like their easy Integration. Creating and managing widgets is pretty simple, and if one placement doesn’t work out, exporting settings to another widget can be done in minutes. This network is compliant with AdSense and it's so good. The option to play with both traffic exchange and display ad options on the same platform is an interesting setup. As a publisher, I have the ability to experiment to find out which option provides the most benefit.

    Positive: Their easy to use interface and widgets set up, good support.

    Negative: I didn't find any referral scheme for publishers.

    Read More...
  • Name: Will T.
    Job Title: Crm technical operations manager
    Length of product use: 2+ Years
    Used How Often?: Weekly
    Role: User
    Organization Size: 500 - 999
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Four years of use!

    Date: Jul 22 2022

    Summary: Hello, I have been using MGID for 4 years now and want to share my experience of optimizing campaigns that will give you the best results. You have to update your content at least once every 3-4 days, depending on the scale. Keep a close eye on the performance of individual placements, and be sure to use MGID selective bidding to adjust per-placement prices based on effective CPA. Start optimizing your campaign by adjusting your placement bids based on your landing page CTR, and then move on to eCPI/eCPA optimization in at least 2-3 days. Make sure you create separate campaigns for each device, for example running desktop/mobile/tablet separately.

    Positive: I have found everything that I need to manage a successful campaign. Good tool for getting quality traffic.

    Negative: When I work without a manager, approving campaigns can take a longer time.

    Read More...
  • Name: Jos H.
    Job Title: Digital Project Manager
    Length of product use: 1-2 Years
    Used How Often?: Daily
    Role: User
    Organization Size: 26 - 99
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    MGID is a great solution

    Date: May 29 2022

    Summary: Hello, I am a publisher and have been cooperating with the MGID for a long time. During my professional experience, I have had many projects, from news sites to private blogs. I had experience with many popular platforms for monetizing, but none of them were perfect. Therefore, it is better to select them according to the amount of traffic and content of your site .. MGID is a great solution, but a lot depends on you.

    Positive: Good administration panel. There are a lot of options for publishers - the variety of ad format placements ( display, video, or native), analytics, and optimization tools to control users’ flow. MGID also allows me to customize content in this widget according to my site niche i.e if I have a technology blog, the sponsored widget at the end of the post will have to display content related to technology.

    Negative: MGID is a global platform, but they have just a few payment options. Not good.

    Read More...
  • Name: Henri M.
    Job Title: Marketing consultant
    Length of product use: 2+ Years
    Used How Often?: Daily
    Role: User
    Organization Size: 26 - 99
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    One of the best contextual networks

    Date: Jan 30 2022

    Summary: I want to add ... If you have not less than 3k unic per day, you can try it. MGID has a wide variety of targeting options - GEO (country + region), more than 10 options of browsers ). Devices and OS (Desktop, Mobile, and/or Tablet and the respective OS version. I have been monetizing my blog with MGID for close to three years and I can attest that this is one of the best contextual networks for medium and big publishers.

    Positive: You should try using MGID. Really nice tool for all types of websites and for the most popular niche (finance, dating, Nutra converts very well). Always professional support and responsibility. I have got my personal account manager who is very helpful (500 dollars on deposit), because he is experienced in the native advertising terrain, helps me in deciding the most profitable verticals, and with optimizing campaigns. Also, he helps in adjusting my bids to ensure I can get the best out of my campaigns. Intuitive dashboard design and rich collection of features for advertisers who want to promote their products and content using native advertising. WebMoney, PayPal, and Credit Card are available for payment. I can track my balance history with the Transaction button.

    Negative: MGID reserves the right to block and prohibit publishers who use their websites to promote certain content and products. And sometimes it's unfair because it's not allowed to some even legal business to be promoted. The process of authorization for MGID takes about 3-5 business days. I think it's too long

    Read More...
  • Name: Anthony L.
    Job Title: Customer Success Manager
    Length of product use: 1-2 Years
    Used How Often?: Daily
    Role: User
    Organization Size: 1 - 25
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    It is good for advertising

    Date: Jan 24 2022

    Summary: Currently, MGID’s best-performing verticals are healthcare, bizopp, dating, gambling, and desktop gaming. The best GEOs to advertise in are the United States, United Kingdom, Europe, Viet Nam, India, Indonesia, Mexico, and Italy.

    Positive: MGID with AdSense together in one blog has never been problematic and can still produce. Easy to use.

    Negative: It took two days for approval. Need to be ready for this moment.

    Read More...
  • Name: Patrick B.
    Job Title: Sales manager
    Length of product use: 1-2 Years
    Used How Often?: Weekly
    Role: User
    Organization Size: 100 - 499
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Highly qualified company

    Date: Dec 02 2021

    Summary: Nice company with a great management team that is a pleasure to work with. Highly qualified account manager support.

    Positive: Simple dashboard with user-friendly interface, great payment terms and convenient cost settings alterations for every campaign.

    Negative: Moderation takes a bit too long if you need to urgently force something into action.

    Read More...
  • Name: Amanda M.
    Job Title: Product Marketing Manager
    Length of product use: 2+ Years
    Used How Often?: Daily
    Role: User
    Organization Size: 1 - 25
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Really working platform

    Date: Nov 21 2021

    Summary: A fool-proof solution with just the right tools for obtaining the desired traffic volumes and reaching the particular targeted audience, whether globally or locally.

    Positive: Friendly and qualified support team, effective for website monetization with great targeting and bot-free traffic.

    Negative: Don’t think I found any. But there is always something that can be improved.

    Read More...
  • Name: Chris P.
    Job Title: Business solution manager
    Length of product use: 2+ Years
    Used How Often?: Daily
    Role: User
    Organization Size: 1 - 25
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Good traffic, support is top.

    Date: Nov 10 2021

    Summary: Just a great advertising network platform that really helped with boosting my website traffic and promoting brand awareness.

    Positive: Loved this platform’s vast range of tools and ad formats for campaign optimization as well as the possibility to have landing pages and creatives designed for you and fine-tuned to any wants and wishes. A much friendlier support team than with AdSense.

    Negative: Not on the cheap side, but the service quality is worth every penny.

    Read More...
  • Name: Chris P.
    Job Title: Founder
    Length of product use: 2+ Years
    Used How Often?: Yearly
    Role: User
    Organization Size: 26 - 99
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    The platform is good

    Edited: Oct 29 2021

    Summary: I use this tool to promote content with a longer shelf life, because it takes some time for the content to work. If you have a tight schedule, you can change your cost settings for each campaign. In general, MGID is suitable for any business, of course, if it is legal and complies with the rules of the platform.

    Positive: I rarely leave feedback, but using MGID was a great experience for me. The platform is good when you want to reach a new audience and you know what kind of audience you want. MGIDs allows you to choose where my ad content will appear and where it will not (black and white list), so you can target audiences from similar websites.

    Negative: 3 years experience and no problems. But there always something that can be improved.

    Read More...
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