Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Google AdX, which was previously known as DoubleClick Ad Exchange, is a platform for programmatic advertising that facilitates the real-time sale of ad inventory by publishers to various advertisers and ad networks. It operates on a real-time bidding (RTB) model, where the pricing for each ad impression is determined through an auction process, allowing advertisers to vie for the chance to showcase their advertisements on the websites of publishers.
As one of the most significant and widely utilized ad exchanges globally, Google AdX provides numerous advantages for publishers, such as:
A diverse array of advertisers: By collaborating with a broad spectrum of advertisers, including well-known brands, agencies, and advertising networks, AdX enables publishers to tap into a much more extensive demand than they could independently achieve.
Increased revenue opportunities: The RTB mechanism employed by AdX guarantees that publishers are paid the highest possible rates for their advertising inventory, thus maximizing their earnings potential. Moreover, this competitive bidding environment often leads to enhanced profitability for publishers over time.
Description
We create innovative optimization solutions designed to assist publishers in maximizing their revenue across various ad formats and demand types. With the PubNative Exchange, you can tap into a wide array of global advertising opportunities through more than 150 reliable demand partners. Our dedication to offering top-tier support ensures that you receive assistance at every stage to achieve your mobile monetization objectives. HyBid empowers publishers to enhance their revenue potential and connect with a broader range of buyers by simultaneously making each impression accessible to multiple demand partners, including direct demand. Our S2S integration boasts low latency, requiring minimal development efforts while delivering a streamlined solution that reduces delays and enhances the user experience. Additionally, our comprehensive multimedia auction offers unified access to a diverse range of demand sources and ad formats, allowing publishers to easily request various elements for native, video, rich media, and display formats through a single endpoint. This capability not only simplifies the process but also maximizes the potential for revenue generation across different advertising channels.
API Access
Has API
No
API Access
Has API
Yes
Integrations
ASTRAD DSP
No
AgencyPlatform
Yes
Blockthrough
Yes
Fleece AI
Yes
Google Ad Manager
Yes
Google AdSense
Yes
Google Ads
Yes
Google Display & Video 360
Yes
IngeniousPlex
Yes
KNOREX XPO
Yes
Integrations
ASTRAD DSP
Yes
AgencyPlatform
No
Blockthrough
No
Fleece AI
No
Google Ad Manager
No
Google AdSense
No
Google Ads
No
Google Display & Video 360
No
IngeniousPlex
No
KNOREX XPO
No
Pricing Details
No price information available.
Free Trial
No
Free Version
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
Yes
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
Yes
Vendor Details
Company Name
Founded
1998
Country
United States
Website
google.com
Vendor Details
Company Name
PubNative
Country
Germany
Website
pubnative.net