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Average Ratings 0 Ratings

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features
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support

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Write a Review

Description

Harness the complete capabilities of your customer data through our integrated platform. This solution efficiently gathers information from every interaction point of your customers, encompassing POS systems, online sales, and social media, providing you with a holistic understanding of your audience alongside actionable insights that enable you to implement targeted promotions for improved outcomes. With user-friendly tools, you can design and tailor your own loyalty rules based on various criteria, including visits, purchases, expenditure, and social engagements. Whether you're launching a brand-new program or seeking to refine an existing one, we are dedicated to assisting you in crafting the loyalty experience you aspire to achieve. Additionally, our platform features a flexible segments editor for developing custom audiences, and you can leverage the strength of automation through our advanced AI-driven audience targeting capabilities, which streamlines processes and reduces reliance on extra teams. By utilizing these innovative features, you can enhance customer engagement and retention effectively.

Description

TrueTargeting, the audience targeting platform from Infillion, allows advertisers to connect with cookieless audiences through unique or proprietary data sets. With more than 275 ready-made segments that cover interests, buying intent, location visits, survey answers, and brand loyalty, the platform also provides tools for creating custom audiences. Advertisers can integrate their existing customer data, including CRM, CDP, email, loyalty lists, and point-of-sale information, to develop tailored segments and enhance their reach within a timeframe of 5 to 10 days. TrueTargeting leverages XGraph for immediate scaling, enabling advertisers to engage with users across all devices, impacting over 865 million people in the United States alone. The various audience types available encompass intent-based segments (reflecting recent visits that signify in-market behavior), interest-based segments (related to visits to specific location categories within the previous three to six months), predictive visit segments (which forecast the likelihood of visiting a place in the next month), and survey-based segments (derived from responses that indicate category preferences). Overall, this comprehensive approach helps advertisers effectively target and connect with their desired audiences.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

DoubleVerify No 
Experian Connect No 
Facebook Yes 
Facebook Messenger Yes 
Google Chat Yes 
Infillion XGraph No 
Instagram Yes 
LiveRamp No 
Mailchimp Yes 
Odoo Yes 
Oracle BlueKai No 
Semasio No 
SendGrid Yes 
Toast POS Yes 
TransUnion Digital Business Profile No 
TransUnion TruVision No 
Twilio Yes 
WhatsApp Yes 

Integrations

DoubleVerify Yes 
Experian Connect Yes 
Facebook No 
Facebook Messenger No 
Google Chat No 
Infillion XGraph Yes 
Instagram No 
LiveRamp Yes 
Mailchimp No 
Odoo No 
Oracle BlueKai Yes 
Semasio Yes 
SendGrid No 
Toast POS No 
TransUnion Digital Business Profile Yes 
TransUnion TruVision Yes 
Twilio No 
WhatsApp No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Genloyal

Founded

2023

Country

United States

Website

www.genloyal.com

Vendor Details

Company Name

Infillion

Founded

2008

Country

United States

Website

infillion.com/data/truetargeting/

Product Features

Customer Loyalty

CRM No 
Corporate Memberships No 
Customer Activity Tracking No 
Discount Management No 
Gift Card System No 
Loyalty Card System No 
Member Portal No 
Membership Management No 
No-Card Loyalty System No 
Referral Tracking No 
Rewards Management No 

Product Features

Alternatives

Alternatives