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Description

For many companies, the CRM system fails to indicate where their web leads originate, which can lead to significant expenditure on unproductive leads that fail to convert. Relying solely on the number of form submissions isn't sufficient, as various traffic sources can yield clients of vastly differing quality. One particular channel might bring in a few high-value, long-term customers, whereas another could result in a flood of unqualified prospects. To truly assess the effectiveness of a marketing strategy, it's essential to monitor the revenue generated from each initiative. This means evaluating the monetary impact of all campaigns and channels, including the first-click, last-click, and everything in between. By focusing your investment exclusively on channels that actually contribute to sales, you can optimize your marketing budget and achieve better results. Thus, understanding the source of your leads can significantly enhance your overall marketing strategy.

Description

Capture comprehensive online and offline sales data to harness the potential of genuine omnichannel measurement. The meticulously deduplicated information derived from NielsenIQ’s exclusive methodology offers the most transparent multi-channel perspective by removing redundancies and conserving your time. Grasping the nuances of omnichannel sales and market share often necessitates the merging of various data sources, which can lead to double-counting sales figures and the cumbersome task of reconciling definitions and disparate datasets. With NielsenIQ’s unique deduplication and category harmonization techniques, you can eliminate uncertainty in data integration and concentrate on the outcomes of precise and transparent data. By obtaining a side-by-side comparison of actual sales figures across both online and offline channels, you can effectively address existing blind spots in overall market measurement. This comprehensive approach not only enhances accuracy but also empowers businesses to make informed decisions based on reliable insights.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Copper
HubSpot CRM
Infor CRM
Insightly
Intercom
Kommo
NetSuite CRM
Nimble
Ninja Forms
Odoo
OnePageCRM
Oracle Sales
Salesboom CRM
Salesforce
Salesforce Marketing Cloud Account Engagement
Scoro
Streak
Vtiger CRM
Zoho CRM
vcita

Integrations

Copper
HubSpot CRM
Infor CRM
Insightly
Intercom
Kommo
NetSuite CRM
Nimble
Ninja Forms
Odoo
OnePageCRM
Oracle Sales
Salesboom CRM
Salesforce
Salesforce Marketing Cloud Account Engagement
Scoro
Streak
Vtiger CRM
Zoho CRM
vcita

Pricing Details

$97 per month
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

GA Connector

Country

Ukraine

Website

gaconnector.com

Vendor Details

Company Name

NielsenIQ

Country

United States

Website

nielseniq.com/global/en/solutions/omnisales/

Product Features

Integration

Dashboard
ETL - Extract / Transform / Load
Metadata Management
Multiple Data Sources
Web Services

Product Features

Alternatives

Alternatives