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Description
Foursquare is the leading independent location intelligence platform, helping businesses unlock the power of location across marketing, analytics, and product development. With Foursquare Attribution, brands can measure how omnichannel campaigns drive real-world outcomes like store visits and sales across 550+ media partners. Foursquare Audience enables marketers to build high-intent, visitation-based segments, while Foursquare Proximity allows for real-time, privacy-first geofencing to reach consumers based on their current location—both available via self-serve or managed service. For analysts and geospatial teams, Foursquare Studio provides a powerful, browser-based platform to visualize and analyze large-scale spatial data. Developers can access the world’s most accurate and detailed POI database—over 100 million places across 200+ countries—through Foursquare Places and Foursquare Places API, enabling location search, tips, photos, and geotagging within apps. Foursquare Movement SDK powers real-time, location-aware experiences by capturing behavioral context to enrich apps, personalize content, and inform smarter decisions.
Description
Create limitless geofences around areas that are likely to attract foot traffic from your desired audience. Combine various factors such as frequency, IDFA lists, IP targets, geographical locations, third-party data segments, and more to enhance targeting. The reporting will detail performance across devices, domains/apps, geofences, advertisements, campaigns, and conversion metrics, providing a clear picture of your ad effectiveness. For a comprehensive understanding, consider watching our introductory video on programmatic advertising or delve deeper into our location strategy. You can achieve optimal precision in as little as 30 seconds once an app is opened or a webpage is accessed. However, if data enters the system in under 16 seconds, it may risk introducing inaccuracies due to unreliable coordinate sampling. GPS functionality is significantly affected by the need for an unobstructed line of sight and strong cellular signals, while devices often encounter challenges from interference caused by densely constructed buildings, concrete structures, or situations where numerous devices are clustered together, such as in stadiums, urban centers, or subway stations. Understanding these obstacles is crucial for effective campaign execution.
API Access
Has API
API Access
Has API
Integrations
Amazon Marketing Cloud
Aritic Desk
CloudShow
Digitaleo
Iterable
JSON Editor
Lightspeed DMS
Merchant Centric
MigrateMan
Nearby Now
Integrations
Amazon Marketing Cloud
Aritic Desk
CloudShow
Digitaleo
Iterable
JSON Editor
Lightspeed DMS
Merchant Centric
MigrateMan
Nearby Now
Pricing Details
Free
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Foursquare
Founded
2009
Country
United States
Website
foursquare.com
Vendor Details
Company Name
Growth Hackers
Country
United States
Website
meteora.co
Product Features
Business Intelligence
Ad Hoc Reports
Benchmarking
Budgeting & Forecasting
Dashboard
Data Analysis
Key Performance Indicators
Natural Language Generation (NLG)
Performance Metrics
Predictive Analytics
Profitability Analysis
Strategic Planning
Trend / Problem Indicators
Visual Analytics
Competitive Intelligence
Alerts/Notifications
Benchmarking
Competing Product Analysis
Keyword Tracking
Social Media Monitoring
Trend Analysis
Website Monitoring
Location Intelligence
Behavioral Analytics
Data Visualization
Demographic Data
Geocoding
Geofencing
Location Tracking
Predictive Analytics
Trade Area Analysis
Location-Based Marketing
Audience Demographics
Beacons (BLE)
Contextual Marketing
Footfall Analytics
Geofencing
Location Intelligence
Marketing Attribution
Marketing Automation
NFC
Personalization
Push Notifications
QR Codes
Reporting / Analytics
Social Marketing
Wi-Fi
Product Features
Retargeting
A/B Testing
Audience Targeting
Behavioral Targeting
Conversion Tracking
Geo Targeting
Mobile Retargeting
Personalization
Recommendation Engine
Social Media Retargeting
