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ease
features
design
support

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Description

Fiery® technology offers leading variable data printing capabilities that seamlessly integrate into any existing workflow. With its adaptability and scalability, Fiery's variable data printing solutions enable the design and execution of personalized direct mail or other marketing initiatives that enhance both your offerings and income potential, regardless of your experience level with VDP. The rapid and versatile VDP functions maximize the profitability of your digital printing equipment. Whether you're handling a straightforward direct mail postcard or a sophisticated cross-media project, Fiery® technology guarantees that your variable data projects will be processed efficiently and accurately, fulfilling customer expectations and adhering to stringent deadlines. Additionally, you have the freedom to select the VDP authoring software and programming language that best align with your workflow requirements, ensuring a tailored approach to your printing needs. This adaptability empowers businesses to stay competitive in a dynamic market.

Description

Identify the individuals engaging with your direct mail efforts, automate subsequent interactions, and tailor landing pages with the use of Personal URLs (PURLs). Effortlessly customize your website content based on your mailing list with a simple click. By implementing features like auto-populating forms and variable content, personalization enhances the overall experience for your visitors, ultimately leading to increased conversions by delivering what they seek more swiftly. Gain insights into who is responding to your marketing initiatives and monitor the performance of your campaigns. Access real-time data on customer interactions to optimize the success of your marketing strategies. Understand the visitors to your website, even if they do not fill out a form. Send instant notifications to your sales team for prompt follow-up, ensuring potential leads do not slip through the cracks. Additionally, easily integrate visitors into your preferred CRM or Marketing Automation platform. It’s time to stop squandering resources on unproductive marketing efforts and start seeing tangible results. Taking these steps can significantly elevate your marketing game.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Viesus

Integrations

Viesus

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

EFI

Founded

1989

Country

United States

Website

www.efi.com/products/fiery-servers-and-software/fiery-workflow-suite/fiery-variable-data-printing-solutions/overview/

Vendor Details

Company Name

Purlem

Founded

2005

Country

United States

Website

www.purlem.com

Product Features

Product Features

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

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