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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

EasyInsights was created by marketers for marketers. EasyInsights allows you to create Marketing Dashboards and reports for your clients in minutes. This is done by syncing the marketing data source of your choice with your BI tool. This will increase client retention by automating dashboards and reporting to clients. EasyInsights generates insightful & actionable data. We also offer Custom attribution models. Server to server integration. Automated emails reports. Cohort reports for strategic planning. Data warehousing solutions.

Description

sMMMart AI represents a cutting-edge tool for optimizing marketing strategies, hosted on the Google Cloud Platform, which utilizes continuous Bayesian modeling to produce outcomes as frequently as every week. This innovative system automates the process of data ingestion through exclusive connectors and employs the lightweight_mmm library for comprehensive multi-level marketing mix modeling, while presenting insights through Looker Studio. In contrast to conventional modeling techniques, sMMMart AI evaluates contributions throughout the entire marketing funnel across various campaigns and channels, including aspects like media expenditure, pricing strategies, promotional activities, and seasonal trends. By incorporating Bayesian methods, it enhances the accuracy of its predictions and enables scenario planning to visualize potential budget distributions and their projected effects. Furthermore, it adapts to changing data privacy laws by relying on aggregate econometric models instead of tracking individual users, thus providing marketing teams the ability to transcend last-click attribution. This approach reveals the synergies between different channels, assesses the impact of creative tactics at a granular level, and facilitates strategic enhancements across the broader marketing landscape, ultimately empowering teams to make more informed decisions.

API Access

Has API

API Access

Has API

Screenshots View All

No images available

Screenshots View All

Integrations

Domo
Facebook
Facebook Ads
Google Ads
Google Analytics
Google Cloud Platform
LinkedIn
LinkedIn Ads
Meta Ads
Order Time
Shopify
Snapchat
Snapchat Ads
Tableau

Integrations

Domo
Facebook
Facebook Ads
Google Ads
Google Analytics
Google Cloud Platform
LinkedIn
LinkedIn Ads
Meta Ads
Order Time
Shopify
Snapchat
Snapchat Ads
Tableau

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

EasyInsights

Founded

2020

Country

India

Website

easyinsights.ai/

Vendor Details

Company Name

Salestube

Founded

2016

Country

Poland

Website

salestube.tech/smmmart-ai

Product Features

Dashboard

Annotations
Data Source Integrations
Functions / Calculations
Interactive
KPIs
OLAP
Private Dashboards
Public Dashboards
Scorecards
Themes
Visual Analytics
Widgets

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Product Features

Alternatives

Alternatives

Keen Reviews

Keen

Keen Decision Systems