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Description

Explore the innovative realm of AI-driven advertising strategies with Demandbase. This tool provides a dedicated Account-Based Marketing platform tailored for B2B businesses, allowing you to implement Account-Based Marketing effectively throughout your entire sales funnel. Construct a targeted list of prospective companies that align with your offerings, utilizing insights that extend far beyond standard firmographic information, including product engagement, organizational compatibility, cultural alignment, financial capacity, interests, investments, and existing business connections. Identify key decision-makers within your target companies as they navigate the web. Capture their attention with customized messaging and advertisements that address their unique challenges and requirements. Offer an exceptionally tailored experience for every visitor to your site, adjusting elements like headlines, content, visuals, calls to action, and downloadable resources. Equip your sales team with valuable insights that enhance engagement and improve the quality of customer interactions, ultimately aiding them in successfully closing deals. This comprehensive approach ensures that your marketing efforts resonate deeply with potential clients, fostering stronger relationships and driving long-term success.

Description

It is not enough to just implement a few ABM tactics. It is important to build a solid foundation for growth. Engagio is a B2B platform that helps companies deliver account-based marketing for sales and marketing. It provides the data, sales insights and full-journey analytics needed for sustainable success. With data from all your tech stack, you can build an ABM foundation. Our B2B customer data platform (CDP) allows you to combine data from all your tech stacks to give a complete view on accounts and people. Easy-to-use insights about target accounts and people will help your revenue team determine where to focus their efforts for maximum engagement, pipeline, and retention.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

LinkedIn Sales Navigator Yes 
Causal Yes 
CelerData Cloud Yes 
Champify Yes 
Contentsquare Yes 
Convert Experiences Yes 
Desktop.com No 
Docket Yes 
Gatheround Yes 
InboxCRM by AppEQ Yes 
Octane11 Yes 
Optimizely One Yes 
Partnered Yes 
Qualified Yes 
Reachdesk Yes 
Salesloft No 
Tapistro Yes 
Truto Yes 
VWO Testing Yes 

Integrations

LinkedIn Sales Navigator Yes 
Causal No 
CelerData Cloud No 
Champify No 
Contentsquare No 
Convert Experiences No 
Desktop.com Yes 
Docket No 
Gatheround No 
InboxCRM by AppEQ No 
Octane11 No 
Optimizely One No 
Partnered No 
Qualified No 
Reachdesk No 
Salesloft Yes 
Tapistro No 
Truto No 
VWO Testing No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App Yes 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Demandbase

Founded

2006

Country

United States

Website

demandbase.com

Vendor Details

Company Name

Engagio

Founded

2015

Country

United States

Website

www.engagio.com

Product Features

Account Based Marketing

Analytics Yes 
Campaign Personalization Yes 
Customer Segmentation Yes 
Engagement Monitoring Yes 
Lead Nurturing No 
Lead Scoring No 
Progress Tracking Yes 
Prospecting Tools No 
Target Account Identification Yes 

Buyer Intent

B2B Lead Generation Yes 
CRM Integration Yes 
Channel Attribution Yes 
Competitor Analysis Yes 
Content Marketing Yes 
Customer Journey Mapping Yes 
Customer Profiles No 
Intent Data Yes 
Lead Notifications No 
Lead Scoring No 

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Sales Intelligence

CRM Integration No 
Data Cleaning No 
Data Enrichment No 
Data Import/Export No 
Data Mining No 
Data Verification No 
Email Integration No 
Lead Scoring No 
List Building No 
Performance Management No 
Pipeline Management No 
Predictive Modeling/Analytics No 
Prospecting Tools No 
Reporting/Analytics No 
Sales Forecasting No 

Product Features

Buyer Intent

B2B Lead Generation Yes 
CRM Integration Yes 
Channel Attribution Yes 
Competitor Analysis Yes 
Content Marketing No 
Customer Journey Mapping No 
Customer Profiles Yes 
Intent Data Yes 
Lead Notifications No 
Lead Scoring Yes 

Customer Data Platforms (CDP)

Behavioral Analytics No 
Campaign Management No 
Customer Profiles Yes 
Customer Segmentation Yes 
Data Integration Yes 
Data Matching Yes 
GDPR Compliance No 
Personalization Yes 
Predictive Modeling No 

Customer Engagement

Analytics Yes 
Churn Management No 
Communication Management Yes 
Community Management No 
Content Syndication No 
Feedback Collection No 
Gamification No 
Live Chat No 
Video Content No 

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