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features
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support

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Description

Microsoft has introduced Copilot Checkout and Brand Agents, innovative AI-enhanced commerce features aimed at streamlining the customer journey from exploration to purchase, allowing users to discover, evaluate, and finalize transactions within an AI chat without leaving the conversation, all while ensuring that merchants retain oversight of the sale and customer interactions. The Copilot Checkout feature integrates a seamless conversational shopping and payment process into the Microsoft Copilot AI platform, enabling customers to inquire about products, receive tailored recommendations, compare choices, and finalize purchases directly within the chat interface, eliminating the need for redirects and enhancing the user experience, with payment processing managed through established partners such as PayPal, Shopify, and Stripe. Additionally, Brand Agents serve as AI-driven shopping assistants that merchants can implement on their own websites, initially through platforms like Shopify and Microsoft Clarity, to offer personalized brand-centric conversational support, address customer inquiries in the brand’s unique tone, and assist visitors in navigating inventory and overcoming concerns. This combination of tools not only enhances the shopping experience but also empowers brands to maintain their identity and engage customers more effectively.

Description

The Upsell Funnel Engine (UFE) is a Shopify app aimed at boosting sales by allowing merchants to craft tailored upsell and cross-sell funnels. It includes functionalities like pre- and post-purchase funnels, one-click buying options, and A/B testing to enhance conversion rates effectively. This lightweight application ensures it does not hinder store performance and is available in multiple languages, making it suitable for a diverse, international user base. UFE integrates effortlessly with Shopify's built-in checkout system, ensuring it works well with all payment processors, including Shopify Payments. Merchants have the flexibility to create unlimited sales funnels and can access real-time analytics to track their effectiveness. Additionally, the app offers around-the-clock customer support to help users optimize their sales strategies. By conducting A/B tests with various creatives and offers, merchants can significantly refine their sales funnels and drive higher conversion rates. Ultimately, UFE empowers merchants to maximize their sales potential with ease and efficiency.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Shopify Yes 
Cloudflare No 
Microsoft Clarity Yes 
Microsoft Copilot Yes 
PayPal Yes 
Stripe Yes 

Integrations

Shopify Yes 
Cloudflare Yes 
Microsoft Clarity No 
Microsoft Copilot No 
PayPal No 
Stripe No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

$9.99 per month
Free Trial No 
Free Version Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person Yes 

Vendor Details

Company Name

Microsoft

Founded

1975

Country

United States

Website

about.ads.microsoft.com/en/blog/post/january-2026/conversations-that-convert-copilot-checkout-and-brand-agents

Vendor Details

Company Name

Helixo

Country

India

Website

helixo.co/upsell-funnel-engine/

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Product Features

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