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Description
Microsoft has introduced Copilot Checkout and Brand Agents, innovative AI-enhanced commerce features aimed at streamlining the customer journey from exploration to purchase, allowing users to discover, evaluate, and finalize transactions within an AI chat without leaving the conversation, all while ensuring that merchants retain oversight of the sale and customer interactions. The Copilot Checkout feature integrates a seamless conversational shopping and payment process into the Microsoft Copilot AI platform, enabling customers to inquire about products, receive tailored recommendations, compare choices, and finalize purchases directly within the chat interface, eliminating the need for redirects and enhancing the user experience, with payment processing managed through established partners such as PayPal, Shopify, and Stripe. Additionally, Brand Agents serve as AI-driven shopping assistants that merchants can implement on their own websites, initially through platforms like Shopify and Microsoft Clarity, to offer personalized brand-centric conversational support, address customer inquiries in the brand’s unique tone, and assist visitors in navigating inventory and overcoming concerns. This combination of tools not only enhances the shopping experience but also empowers brands to maintain their identity and engage customers more effectively.
Description
Engage customers and drive conversions through dynamic social livestreams combined with tailored shopping experiences. With Social Chat, you can interact with shoppers just like in a physical store, allowing for real-time suggestions and personalized recommendations. This feature enables customers to connect not only with your brand but also with fellow shoppers instantaneously. As a result, there is a notable increase in both add-to-cart and checkout rates. Additionally, you can build a comprehensive customer database directly from your livestream events, supported by robust analytics that reveal the customer journey leading to purchase decisions. While establishing a community on social media platforms is beneficial, it's essential to understand that you won't have ownership of your audience or full control over your brand there. Social Chat empowers you to own your audience on your own site, fostering a community that you can engage with and eventually convert into loyal customers. The urgency that live streams naturally generate encourages quicker purchasing decisions, and with Social Chat, users can effortlessly add items to their cart and complete purchases with just a single click. This seamless checkout process not only provides instant gratification but also significantly boosts conversion rates, ensuring that your marketing efforts yield optimal results.
API Access
Has API
API Access
Has API
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Microsoft
Founded
1975
Country
United States
Website
about.ads.microsoft.com/en/blog/post/january-2026/conversations-that-convert-copilot-checkout-and-brand-agents
Vendor Details
Company Name
Social Chat
Founded
2021
Country
United States
Website
onsocialchat.com
Product Features
Product Features
eCommerce Personalization
A/B Testing
Abandoned Cart Email
Dynamic Pricing
Offers & Discounts Notifications
Personalized Site Navigation
Product Recommendations
Reporting / Analytics
Social Insights
Personalization
A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization