Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
A software solution that evolves, attracts, and retains customers to ensure robust growth with mathematical precision. By leveraging advanced machine learning alongside marketing automation, the entire predictive marketing framework becomes more intelligent, simplifying processes while enhancing the overall experience for customers both online and offline. Far exceeding the capabilities of traditional customer data platforms, outdated email service providers, or conventional customer relationship management systems, BuyerGenomics stands out as the go-to Predictive Marketing Automation (PMA) tool for contemporary retail marketers. Effectively gathering and structuring customer data is merely the starting point. BuyerGenomics continuously refreshes its comprehensive, omnichannel customer profile, enabling it to tailor marketing content and timing for the most relevant and impactful customer experiences. While BuyerGenomics translates the insights gathered from individual customers into actionable strategies that drive revenue, it simultaneously generates analytics that provide valuable guidance for refining your broader marketing approach. This dual capability not only enhances immediate customer engagement but also strengthens long-term marketing effectiveness.
Description
Lexer is the Customer Data & Experience Platform helping brands like Quiksilver, Igloo, Nine West, Rip Curl, Supergoop!, and more drive incremental sales from improved customer engagement.
As the only CDP built specifically for retail, Lexer combines your customer data from any system into a single view of the customer and enriches it with predictive analytics, third-party data, and custom surveys.
As your all-in-one hub for marketing, ecommerce, retail, and service, Lexer enables every team to independently gain customer insights, segment audiences, orchestrate personalized campaigns, improve service, and measure performance against key metrics and business KPIs.
With a level of care and commitment unique in the SaaS industry, our Success team helps customers develop the technical know-how, process efficiencies, and transformational mindset they need to maximize Lexer’s value.
Lexer has:
> Driven 15x higher campaign revenue than benchmarks [Rip Curl]
> Delivered 600% ROI for total campaign performance [Wondercide]
> Decreased acquisition costs by 50% [Black Diamond]
> Increased revenue from paid channels by 5x [Brand Collective]
> Improved email engagement up to 270% [Harris Scarfe]
API Access
Has API
API Access
Has API
Integrations
HubSpot CRM
HubSpot Customer Platform
Attentive
BigCommerce
Cordial
Criteo
InMoment
Iterable
Lightspeed Retail
LinkedIn
Integrations
HubSpot CRM
HubSpot Customer Platform
Attentive
BigCommerce
Cordial
Criteo
InMoment
Iterable
Lightspeed Retail
LinkedIn
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
BuyerGenomics
Founded
2015
Country
United States
Website
buyergenomics.com
Vendor Details
Company Name
Lexer
Founded
2008
Country
Australia
Website
lexer.io
Product Features
Customer Data Platforms (CDP)
Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling
Email Marketing
A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor
Marketing Analytics
A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics
Marketing Automation
A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking
Personalization
A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization
Predictive Analytics
AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
For Education
For Healthcare
Modeling & Simulation
Sentiment Analysis
Product Features
Audience Intelligence
AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking
Customer Data Platforms (CDP)
Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling
Marketing Analytics
A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics
Personalization
A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization
Predictive Analytics
AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
For Education
For Healthcare
Modeling & Simulation
Sentiment Analysis