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ease
features
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support

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Description

Utilize your customer data to foster deeper connections with your audience. While you possess an abundance of customer information, are you harnessing it effectively? Swiftly transform your insights into actionable strategies that encourage repeat business and increased spending from your clientele. What if you had the capability to anticipate each customer's next purchase? Envision the remarkable personalization that could be achieved through this insight. Our innovative predictive models are at the forefront of this transformation, positioning data science as a pivotal element in modern marketing. We advocate for making predictive personalization accessible to all brands, including emerging startups. Our mission is to democratize data science, empowering you to provide AI-driven personalized experiences that not only enhance customer satisfaction but also consistently boost revenue. We emphasize that only customerID and transaction data are necessary, eliminating the need for personally identifiable information. With flexible data processing options available, you can choose between secure uploads or direct integration, allowing you to begin this journey in weeks rather than months. Designed by experts in digital marketing for their peers, our solutions ensure that every brand can thrive in a competitive landscape.

Description

Lexer is the Customer Data & Experience Platform helping brands like Quiksilver, Igloo, Nine West, Rip Curl, Supergoop!, and more drive incremental sales from improved customer engagement. As the only CDP built specifically for retail, Lexer combines your customer data from any system into a single view of the customer and enriches it with predictive analytics, third-party data, and custom surveys. As your all-in-one hub for marketing, ecommerce, retail, and service, Lexer enables every team to independently gain customer insights, segment audiences, orchestrate personalized campaigns, improve service, and measure performance against key metrics and business KPIs. With a level of care and commitment unique in the SaaS industry, our Success team helps customers develop the technical know-how, process efficiencies, and transformational mindset they need to maximize Lexer’s value. Lexer has: > Driven 15x higher campaign revenue than benchmarks [Rip Curl] > Delivered 600% ROI for total campaign performance [Wondercide] > Decreased acquisition costs by 50% [Black Diamond] > Increased revenue from paid channels by 5x [Brand Collective] > Improved email engagement up to 270% [Harris Scarfe]

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Attentive
Bitly
Braze
Cordial
Domo
Emarsys
Facebook
Google Ads
HubSpot CRM
HubSpot Customer Platform
InMoment
LiveRamp
Magento
Mailchimp
ReSci
Salesforce Agentforce Marketing
Tall Bob
commercetools
me&u

Integrations

Attentive
Bitly
Braze
Cordial
Domo
Emarsys
Facebook
Google Ads
HubSpot CRM
HubSpot Customer Platform
InMoment
LiveRamp
Magento
Mailchimp
ReSci
Salesforce Agentforce Marketing
Tall Bob
commercetools
me&u

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Brightloom

Founded

2014

Country

United States

Website

www.brightloom.com

Vendor Details

Company Name

Lexer

Founded

2008

Country

Australia

Website

lexer.io

Product Features

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Product Features

Audience Intelligence

AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Predictive Analytics

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
For Education
For Healthcare
Modeling & Simulation
Sentiment Analysis

Alternatives

Alternatives

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