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Average Ratings 0 Ratings

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features
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support

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Description

Enhance customer experiences with full transparency through infrastructure-as-code solutions. Blotout's SDK equips businesses with familiar analytics and remarketing capabilities while prioritizing top-notch privacy for users. Designed to comply with GDPR, CCPA, and COPPA right from the start, Blotout’s SDK leverages on-device, distributed edge computing to conduct analytics, messaging, and remarketing without compromising personal data, device identifiers, or IP addresses. Achieve comprehensive customer insights by measuring, attributing, optimizing, and activating customer data with total coverage. It is the only platform that seamlessly integrates the entire customer lifecycle by consolidating event data along with both online and offline sources. Cultivating a trustworthy data relationship with customers fosters loyalty and ensures adherence to GDPR and other international privacy regulations, thereby enhancing your brand's reputation.

Description

D&B Lattice, previously known as Lattice Engines, emphasizes that Account-Based Marketing (ABM) programs necessitate the ability to gather and organize comprehensive data, effectively categorizing it by account, buying center, and contact hierarchies. This capability empowers teams to design focused campaigns that resonate with both prospects and existing customers in a significant manner. Marketers increasingly rely on AI to forecast potential buyers, the products they might purchase, and the timing of those purchases. This approach extends beyond merely scoring accounts; it also involves recognizing the formation of buying committees, evaluating the stage of the purchasing process, and providing the most suitable offers. Campaigns tailored to individual preferences experience engagement rates that are double and closing rates that are triple those of standard campaigns. Leveraging AI-driven insights enables the creation of targeted messaging for each persona level within key accounts, facilitating activation across multiple channels. It is essential for the success of any ABM initiative that customer information is protected and managed responsibly, requiring a thorough review of the policies of all technological solutions to ensure compliance with GDPR and other relevant regulations. Moreover, maintaining rigorous data security practices fosters trust among clients and enhances the overall effectiveness of marketing efforts.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Adobe Marketo Engage Yes 
Eloqua Yes 
Salesforce Yes 
Auth0 Yes 
Autodesk Platform Services Yes 
Clubspeed Yes 
Harvest Forecast Yes 
HubSpot Customer Platform Yes 
Listen360 Yes 
Mailshake Yes 
Marigold Engage Yes 
OfficeRnD Flex Yes 
REVIEWS.io Yes 
Salesforce Agentforce Marketing Yes 
Salesforce Marketing Cloud Account Engagement Yes 
Sentry Yes 
Sumo Logic Yes 
Taboola Yes 
UJET Yes 
billwerk Yes 

Integrations

Adobe Marketo Engage Yes 
Eloqua Yes 
Salesforce Yes 
Auth0 No 
Autodesk Platform Services No 
Clubspeed No 
Harvest Forecast No 
HubSpot Customer Platform No 
Listen360 No 
Mailshake No 
Marigold Engage No 
OfficeRnD Flex No 
REVIEWS.io No 
Salesforce Agentforce Marketing No 
Salesforce Marketing Cloud Account Engagement No 
Sentry No 
Sumo Logic No 
Taboola No 
UJET No 
billwerk No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Blotout

Founded

2019

Country

United States

Website

blotout.io

Vendor Details

Company Name

Dun & Bradstreet

Founded

1841

Country

United States

Website

www.lattice-engines.com

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics No 
Campaign Management No 
Customer Profiles No 
Customer Segmentation No 
Data Integration No 
Data Matching No 
GDPR Compliance No 
Personalization No 
Predictive Modeling No 

Product Features

Account Based Marketing

Analytics Yes 
Campaign Personalization Yes 
Customer Segmentation Yes 
Engagement Monitoring Yes 
Lead Nurturing Yes 
Lead Scoring Yes 
Progress Tracking Yes 
Prospecting Tools Yes 
Target Account Identification Yes 

Customer Data Platforms (CDP)

Behavioral Analytics No 
Campaign Management No 
Customer Profiles No 
Customer Segmentation No 
Data Integration No 
Data Matching No 
GDPR Compliance No 
Personalization No 
Predictive Modeling No 

Alternatives

Alternatives

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Dun & Bradstreet