Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
B2B.IQ is a proprietary platform for account engagement, created by B2B Media Group, which provides marketing and revenue teams with extensive data, insights into account engagement, and buyer signals to optimize their display and lead generation efforts. With access to a vast global database of over 100 million verified B2B decision-makers, the platform is enhanced by first-party firmographic data, intent data, and more than 112 million monthly signals regarding account behavior. Users have the flexibility to track the progress of their campaigns, gain insights into accounts, and identify buying signals through a dashboard that can be customized according to their needs, or they can receive consistent updates from a dedicated campaign manager. B2B.IQ features an AI-driven priority index that evaluates accounts based on their engagement activities and intent topic consumption, effectively pinpointing high-priority accounts for sales outreach. Furthermore, the platform provides in-depth account intelligence, showcasing installed technologies, intent topics, and engagement frequencies to foster a deeper understanding of each account, which can lead to more effective strategies in targeting and engagement. This combination of features empowers teams to make informed decisions and drive greater results in their marketing initiatives.
Description
Generate demand rather than simply focusing on leads; Metadata stands out as the premier platform for demand generation, specifically tailored for MQLs, pipeline enhancement, ABM strategies, and overall growth. By harnessing data-driven demand, accounts can transition seamlessly into loyal customers. The platform facilitates the creation of a comprehensive B2B demand engine, effortlessly integrating your marketing stack, content assets, and objectives—leaving the heavy lifting to Metadata. Unearth your marketing sweet spot by constructing audiences through a rich tapestry of technology usage, buyer intent, firmographic data, marketing automation, and CRM sources. With access to an extensive database of 1.2 billion contact profiles, you can experiment and glean insights on a massive scale. Metadata’s advanced AI conducts hundreds of tests automatically, allowing you to pinpoint the most effective combinations of creatives, audiences, and outcomes that resonate with your target accounts. This process enables you to identify demand, optimize revenues, and replicate success consistently. Performance metrics and attribution reporting are meticulously designed around pipeline generation, account engagement levels, and the influence on existing pipeline, among other factors. Built to address the prevalent challenges faced by B2B marketers, we are dedicated to providing an industry-leading solution that empowers companies to thrive in their respective markets. Each feature is developed with the intent to foster growth and alleviate the common obstacles in marketing, ensuring that users can focus on what truly matters: driving their business forward.
API Access
Has API
API Access
Has API
Integrations
Adobe Marketo Engage
Allego
Axis LMS
Facebook
HubSpot CRM
HubSpot Customer Platform
LeadSift
LinkedIn
Salesforce
Salesforce Agentforce Marketing
Integrations
Adobe Marketo Engage
Allego
Axis LMS
Facebook
HubSpot CRM
HubSpot Customer Platform
LeadSift
LinkedIn
Salesforce
Salesforce Agentforce Marketing
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
B2B Media Group
Founded
2011
Country
United Kingdom
Website
www.b2bmg.com/en/b2biqplatform
Vendor Details
Company Name
Metadata
Founded
2015
Country
United States
Website
www.metadata.io
Product Features
Account Based Marketing
Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification
Product Features
Account Based Marketing
Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification
Advertising Agency
Campaign Management
Collaboration
Document Management
File Sharing
Project Management
Task Management
Time Tracking
Lead Generation
Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification
Lead Management
Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking