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ease
features
design
support

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Description

AI Driven Campaign Optimization. Deep learning algorithms transform unique users into your ideal marketing strategy. Not all conversions happen immediately. Attributy analyzes the user's past data for several months to identify any touchpoints that may have influenced a purchase decision. This allows dynamic attribution algorithms to build a very accurate picture of the channel's value. These tools are not able to be used for single-channel attribution. Many people underestimate the impact of each channel they measure and underestimate the cumulative, long-term effect of a campaign. Attributy's artificial Intelligence algorithm focuses on the user and follows each customer journey from initial touchpoint to purchase. Each ad is given credit proportional its true value in customer conversions.

Description

Wizaly offers an algorithmic attribution solution designed to enhance your media mix through a fully data-driven assessment of the effectiveness of each marketing channel. With Wizaly Online Media, you can maximize the return on investment for your digital marketing initiatives by leveraging algorithmic attribution to present a cohesive overview of marketing performance. Meanwhile, Wizaly Offline Media focuses on examining the interplay between online and offline media, providing in-depth insights into the performance of each channel, extending from brand awareness to actual conversions. In addition, Wizaly Omnichannel consolidates purchases made in physical stores, branches, or call centers, delivering a comprehensive perspective on the efficiency of your omnichannel marketing efforts, including but not limited to ROPO analyses. Furthermore, the Wizaly product module explores the relationships among products, customer profiles, and marketing channels, allowing you to identify optimal products to enhance your e-commerce strategy and increase revenue streams effectively. By utilizing these tools, marketers can gain invaluable insights that drive strategic decisions and improve overall campaign effectiveness.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

AT Internet
NextDNS
Pepperjam

Integrations

AT Internet
NextDNS
Pepperjam

Pricing Details

Free Basic
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Attributy

Founded

2018

Country

United States

Website

attributy.com

Vendor Details

Company Name

Wizaly

Founded

2014

Country

France

Website

www.wizaly.co.uk

Product Features

Customer Journey Mapping Tools

Action Management
Attribution Modeling
Behavioral Analytics
Collaboration
Customer Profiles
Data Import / Export
Predictive Analytics
Surveys & Feedback
Templates

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Product Features

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

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