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Description

Attribution stands out as a cutting-edge multi-touch attribution firm that equips marketers with critical insights to increase buyer conversions and enhance their return on investment. Utilizing a patent-pending methodology, Attribution provides unparalleled performance transparency coupled with exceptional usability and complete data accuracy, enabling marketers to consistently refine their marketing strategies throughout the buyer's journey. This innovative approach not only fosters better decision-making but also helps businesses adapt to evolving market dynamics effectively.

Description

Monitor, evaluate, and enhance your digital marketing efforts effectively. Over 7,000 marketers have chosen Improvely to track their outcomes and uncover fraudulent activities. This platform pinpoints the origin of every registration and purchase, whether from a promotional initiative or other avenues. With robust monitoring systems, it scrutinizes each click for any signs of potential fraud. You can receive immediate alerts about possible click fraud, enabling you to safeguard your advertising expenditures. Improvely provides detailed profiles for each visitor, allowing you to understand the genuine individuals engaging with your site. By identifying your most valuable customers, you can target similar audiences more effectively. Whether you are working solo, collaborating with a team, or managing clients, Improvely offers features like team logins, personalized client reports, and various export tools tailored to your organization's needs. Furthermore, the platform illustrates user journeys toward conversion and highlights where potential sales are lost, while funnel reports detail user movement through various steps on your website to enhance overall performance. This comprehensive approach ensures you are equipped to make data-driven marketing decisions that can significantly improve your return on investment.

API Access

Has API No 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

AdRoll Yes 
X (Twitter) Yes 
Adobe Marketo Engage Yes 
Bing No 
Facebook Yes 
Facebook Ads No 
Google No 
Google AdMob No 
HubSpot Customer Platform Yes 
HubSpot Marketing Hub Yes 
HubSpot Sales Hub Yes 
LinkedIn Yes 
Meta Ads No 
Microsoft Excel No 
Rambox Yes 
Segment Yes 
Shift Yes 
Shopify Yes 
Stripe Yes 
Taboola No 

Integrations

AdRoll Yes 
X (Twitter) Yes 
Adobe Marketo Engage No 
Bing Yes 
Facebook No 
Facebook Ads Yes 
Google Yes 
Google AdMob Yes 
HubSpot Customer Platform No 
HubSpot Marketing Hub No 
HubSpot Sales Hub No 
LinkedIn No 
Meta Ads Yes 
Microsoft Excel Yes 
Rambox No 
Segment No 
Shift No 
Shopify No 
Stripe No 
Taboola Yes 

Pricing Details

$1000/month
Free Trial No 
Free Version No 

Pricing Details

$29 per month
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Attribution

Founded

2014

Country

United States

Website

attributionapp.com

Vendor Details

Company Name

Awio Web Services

Country

United States

Website

www.improvely.com

Product Features

Click Fraud

Account Alerts No 
Activity Monitoring No 
IP Address Monitoring No 
IP Blocking No 
Keyword Tracking Yes 
Refund Management No 
Risk Assessment No 
Time on Site Tracking Yes 

Marketing Analytics

A/B Testing No 
Campaign Management Yes 
Channel Attribution Yes 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking Yes 
Social Media Metrics No 
Website Analytics No 

Marketing Attribution

Attribution Modeling Yes 
Audience Segmentation Yes 
Conversion Tracking Yes 
Cross-Channel Attribution Yes 
Customer Journey Mapping Yes 
Multi-Touch Attribution Yes 
Predictive Analytics Yes 
ROI Tracking Yes 

Social Media Analytics Tools

Campaign Analytics Yes 
Competitor Monitoring No 
Customizable Reports Yes 
Engagement Tracking Yes 
Influencer Tracking No 
Multi-Channel Data Collection No 

Web Analytics

Campaign Management Yes 
Conversion Tracking Yes 
Form Analytics No 
Goal Tracking Yes 
Keyword Tracking Yes 
Multiple Site Management Yes 
Pageview Tracking Yes 
Referral Source Tracking Yes 
Site Search Tracking Yes 
Time on Site Tracking Yes 
User Interaction Tracking Yes 

Product Features

Click Fraud

Account Alerts No 
Activity Monitoring Yes 
IP Address Monitoring Yes 
IP Blocking Yes 
Keyword Tracking No 
Refund Management Yes 
Risk Assessment No 
Time on Site Tracking Yes 

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