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PlaceIQ

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Description

Advan Research provides a high-quality analytics platform focused on location and transaction data that offers precise, privacy-compliant insights into foot traffic, mobility, and transactions at millions of physical sites globally. By utilizing opt-in geolocation information from hundreds of millions of devices along with credit and debit card transaction data, the platform creates a comprehensive model by integrating curated geofences that encompass over 150 million buildings and points of interest. This advanced methodology enables the generation of detailed metrics such as traffic counts, dwell times, demographic profiles, migration trends, and revenue forecasts for comparative analysis. Their diverse range of products includes innovative tools such as REveal, a self-service GIS dashboard for real estate and traffic analytics, alongside offerings like REI Real Estate Intelligence, SpendView transaction feeds, Patterns+ foot traffic data, REP insights on demographics and migration, and the FiT financial terminal. Users can leverage these tools to visualize, assess, and juxtapose various locations effectively, enhancing their strategic decision-making processes in real estate and retail sectors. This comprehensive platform empowers businesses to gain deeper insights and make more informed choices based on the rich data provided.

Description

Location Intelligence, expertly provided. A decade ago, PlaceIQ pioneered location intelligence within the marketing and media sectors. Now, we stand as the foremost data and technology firm, empowering businesses to harness location-based insights for better audience engagement and understanding. Utilize location data to implement audience strategies that yield measurable outcomes. Track foot traffic trends to analyze what influences actual visits to locations. Examine movement patterns to reveal market insights that aid in making informed decisions. Obtain top-tier location data by subscribing to our data licensing service, ensuring your business remains at the forefront of the industry. With our resources, you can make data-driven decisions that enhance your overall marketing effectiveness.