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ease
features
design
support

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Description

Exceptional experiences are rooted in cohesive data and integrated tools. To achieve outstanding customer interactions, it is essential to merge data and systems effectively. With Adobe Experience Platform Launch, you can link various technologies and transform data into actionable insights, enabling you to deliver impactful and unforgettable experiences. A unified technological approach enhances the quality of experiences provided. When technologies are developed on a single platform, products are designed to interoperate seamlessly, resulting in superior customer interactions. Accelerate your deployment processes with automation. Utilize robust open APIs to create scripts for programmatic deployment of your technologies. Gather your data with precision, understand its implications, and facilitate sharing. Achieve a comprehensive perspective on all data collected across your web and mobile platforms, enhancing quality control and collaboration. Rely on a thriving community rather than solely on a single company, and benefit from the advancements in technology contributed by a network of third-party engineers working collaboratively to optimize integrations and elevate user experiences. By leveraging these resources, you can stay ahead in an ever-evolving digital landscape.

Description

Consolidate and activate your data to effectively launch campaigns across various digital advertising platforms. Leverage data for tailored and relevant advertising that captivates and converts target audiences. Enhance your spending efficiency in programmatic advertising across both open web and social media platforms. During your campaign planning, identify new audiences or broaden your target demographic to boost overall campaign effectiveness. Utilize Oracle ID Graph to integrate third-party data from diverse marketing channels and devices, thereby widening your audience reach. Minimize inefficiencies and improve the purchasing experience by excluding recent converters from your campaigns using audience suppression reports. Additionally, delivery reports allow you to track the performance of your campaigns, enabling you to diagnose potential issues and ensure that the intended user profiles are reached accurately. Keeping a close eye on these metrics will ultimately lead to more successful advertising outcomes.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Adobe Experience Manager
Adobe Experience Platform
BlueConic
Captain Compliance
Contentsquare
Criteo Commerce Growth
Improvado
Insider One
Oracle Digital Assistant
Oracle Marketing
Oracle Subscription Management
Schema App
Secure Privacy
SiteSpect
Sizmek Ad Suite
Skai
Skypoint AI Platform
TrueTargeting

Integrations

Adobe Experience Manager
Adobe Experience Platform
BlueConic
Captain Compliance
Contentsquare
Criteo Commerce Growth
Improvado
Insider One
Oracle Digital Assistant
Oracle Marketing
Oracle Subscription Management
Schema App
Secure Privacy
SiteSpect
Sizmek Ad Suite
Skai
Skypoint AI Platform
TrueTargeting

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Adobe

Founded

1982

Country

United States

Website

www.adobe.com/experience-platform/launch.html

Vendor Details

Company Name

Oracle

Founded

1977

Country

United States

Website

www.oracle.com/cx/marketing/data-management-platform/

Product Features

Tag Management

Custom Tags
Error Checking
Event Tracking
Policy Management
Roles / Permissions
Rules-Driven Tag Execution
Synchronous / Asynchronous Tags
Tag Library
Tag Variable Mapping
Version Control

Product Features

Data Management Platforms (DMP)

Ad Network Integration
Analytics / ROI Tracking
Audience Targeting
Behavioral Analytics
CRM
Campaign Management
Competitive Analysis
Customer Journey Mapping
Data Capture / Transfer
Data Classification
Data Visualization

Alternatives

Alternatives