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Average Ratings 0 Ratings

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ease
features
design
support

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Description

Adobe Customer Journey Analytics connects customer identities and interactions across channels, devices, and time for fast, holistic analyses that deliver accessible and precise customer insights. With powerful, flexible data frameworks, businesses can ingest, process, and unify all types of customer data — online and offline — enabling sophisticated analytics that reveal insights in seconds. By linking IDs from multiple channels and devices into a single unified profile, Customer Journey Analytics enables unlimited analysis of any data point across diverse channels without the need for SQL coding. Report-time processing delivers cross-channel insights within seconds, empowering teams to make informed decisions in the moment rather than waiting weeks for static reports. A patented data governance framework provides governance capabilities that protect customer data — including data labeling, consent management, and role-based permissions — ensuring AI-driven insights don't expose sensitive customer information and helping marketing data remain compliant as privacy policies evolve. Teams can then support compliant personalization and engagement strategies by activating insights directly in Adobe Real-Time CDP and Journey Optimizer. Generative AI and machine learning tools streamline analysis across billions of data points, automating segmentation, attribution, and propensity modeling to accelerate insight discovery and improve decision-making across the full customer journey.

Description

Holistics empowers users to independently address their data inquiries without needing assistance from technical teams, effectively eliminating the frustrations associated with request queues for both business and data personnel. By utilizing Holistics, the Data Team can establish and refine a comprehensive set of business metrics, enabling users to access the data they need without the necessity of writing SQL queries or interrupting the Data Team. This allows the Data Team to develop a centralized definition of metrics while selectively curating datasets for business users. Consequently, business users can conduct their own analyses and create personalized reports and visualizations without relying on technical staff. Insights can be shared with stakeholders effortlessly with just a click, and notifications can be dispatched via email, Slack, webhooks, and more. Say goodbye to the delays of waiting for data! If you're weary of depending on a busy data team for answers, take the initiative to generate your own dashboards from a thoughtfully curated selection of business metrics. Additionally, leverage drill-through features on your preferred dashboards, and receive alerts for significant developments, ensuring you're always informed. This shift not only enhances efficiency but also promotes a culture of data-driven decision-making within your organization.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Adobe Analytics
Adobe Experience Cloud
Adobe Experience Platform
Adobe Experience Platform Agent Orchestrator
Adobe Journey Optimizer
Adobe Real-Time CDP
Adobe Target
Amazon S3
Google Cloud AI Infrastructure
Microsoft Azure
Quantum Metric
Snowflake

Integrations

Adobe Analytics
Adobe Experience Cloud
Adobe Experience Platform
Adobe Experience Platform Agent Orchestrator
Adobe Journey Optimizer
Adobe Real-Time CDP
Adobe Target
Amazon S3
Google Cloud AI Infrastructure
Microsoft Azure
Quantum Metric
Snowflake

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

$50 per month
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Adobe

Founded

1982

Country

United States

Website

business.adobe.com/products/customer-journey-analytics/adobe-customer-journey-analytics.html

Vendor Details

Company Name

Holistics Software

Founded

2015

Country

Singapore

Website

www.holistics.io

Product Features

Customer Journey Mapping Tools

Action Management
Attribution Modeling
Behavioral Analytics
Collaboration
Customer Profiles
Data Import / Export
Predictive Analytics
Surveys & Feedback
Templates

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Product Features

Business Intelligence

Ad Hoc Reports
Benchmarking
Budgeting & Forecasting
Dashboard
Data Analysis
Key Performance Indicators
Natural Language Generation (NLG)
Performance Metrics
Predictive Analytics
Profitability Analysis
Strategic Planning
Trend / Problem Indicators
Visual Analytics

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