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Description

Establish tracking links to monitor the journey of your visitors as they arrive at your site and capture any conversions they achieve during their stay. This information will help you assess the effectiveness of your advertising channels, distinguishing between those that are yielding results and those that are not. Addue's conversion tracking is renowned for its exceptional reliability, outperforming the tracking solutions provided by major ad platforms like Facebook and Google. By utilizing an intelligent mix of fingerprints and cookies, it ensures precise conversion measurement, even in the challenging landscape of iOS 14 and beyond. Check out our case study for more insights. With Addue, you gain continuous access to a wealth of data regarding every click on your Addue links, along with comprehensive downloadable reports on conversions. You can access detailed analytics about your link performance at any time with just a click. Moreover, Addue simplifies the process of distributing traffic across multiple pages in any desired proportion, and when combined with its robust conversion tracking features, it facilitates effective A/B testing and optimization strategies that can significantly enhance your marketing efforts.

Description

Salesforce Marketing Cloud Account Engagement, previously known as Pardot, stands out as the preferred solution for enhancing B2B marketing automation, eliminating the necessity for intricate IT or development support. This platform is tailored to empower users in generating high-quality leads and ensuring a steady flow of opportunities, ultimately enhancing profitability. Its comprehensive interface is packed with features such as Analytics, ROI Tracking, Campaign Segmentation, Channel Management, Drip Campaigns, Landing Pages, Web Forms, Lead Management, Nurturing and Scoring, Multivariate Testing, Search and Social Marketing, as well as Website Visitor Tracking. By employing this tool, businesses can forge enduring relationships with customers through scalable and personalized outreach while fostering alignment with sales and customer service teams. Users can create dynamic, customized emails and landing pages with mere clicks instead of coding, streamlining the process significantly. Additionally, sales representatives gain complete transparency into prospect engagement, facilitating an effortless transfer of leads to maximize conversion rates.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

BrightInfo
Chartio
DreamCampaigns
FeedOtter
Folloze
Forwrd
FullContact
Leadspace
Orbit Analytics
PiSrc Formation
QFlow.ai
Quark Publishing Platform
RegFox
Routee
Salesforce Engage
SnapApp
Triblio
Twilio
Uberflip
Upland Kapost

Integrations

BrightInfo
Chartio
DreamCampaigns
FeedOtter
Folloze
Forwrd
FullContact
Leadspace
Orbit Analytics
PiSrc Formation
QFlow.ai
Quark Publishing Platform
RegFox
Routee
Salesforce Engage
SnapApp
Triblio
Twilio
Uberflip
Upland Kapost

Pricing Details

$49 per month
Free Trial
Free Version

Pricing Details

$1000.00/month/user
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Traffikoo

Founded

2005

Country

United States

Website

addue.com

Vendor Details

Company Name

Salesforce

Founded

1999

Country

United States

Website

www.salesforce.com/marketing/b2b-automation/

Product Features

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Product Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Landing Page

A/B Testing
Analytics
Drag & Drop
Form Creation
Real Time Editing
Responsive
SEO Management
Templates

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

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