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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

Adagio's innovative demand optimization solutions enable publishers to tap into limitless demand sources, leading to exceptional revenue growth while improving user experience, optimizing supply paths, and minimizing carbon emissions. With the trust of more than 25,000 publishers globally, Adagio provides cutting-edge technologies that cater to the needs of publishers, advertisers, and users alike. Their platform effectively tackles revenue losses in the auction process by addressing issues such as bid throttling, vRate and CTR targeting, bid shading, buyer warm-up algorithms, and timeouts, thereby equipping publishers with the tools to boost their earnings. Adagio streamlines the optimization process for both existing and new demand sources through any Prebid wrapper, featuring tools like the Adagio Prebid Server that enhances direct seats and the Adagio Ad Exchange for seamless connections with selected SSP and DSP partners. Additionally, Adagio's platform delivers extensive analytics and reporting capabilities, offering valuable insights into revenue KPIs across various dimensions, which ultimately aids publishers in making informed decisions. This comprehensive approach ensures that publishers are well-prepared to navigate the evolving digital landscape.

Description

It is the sole demand-side platform that integrates search, social, and site direct functionalities through a unified interface. Basis DSP provides users with access to a comprehensive programmatic ecosystem filled with inventory, audiences, and datasets, along with the capability to plan, purchase, and oversee campaigns effectively. This platform combines end-to-end process automation with programmatic digital media planning and execution. Its seamless interoperability with search, social, and ad server platforms allows media professionals to devise and implement robust digital media strategies. The billing automation feature within Basis DSP simplifies the reconciliation of delivery metrics and streamlines the creation and payment of invoices. Additionally, users can plan, negotiate, and monitor custom private marketplace offerings across a vast array of premium publishers without needing to exit the Basis platform. By leveraging the advanced artificial intelligence engine of Basis, users can enhance campaign outcomes—opting for either algorithmic or machine learning optimizations that automatically interpret data for better decision-making. This all-in-one solution revolutionizes the way media professionals approach campaign management and execution.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

33Across Lexicon Yes 
FreeWheel DemandSuite Yes 
Magnite Yes 
Nexxen Yes 
OpenX Yes 
PubMatic Yes 
Sovrn Yes 
Supermetrics No 
TripleLift Yes 

Integrations

33Across Lexicon No 
FreeWheel DemandSuite No 
Magnite No 
Nexxen No 
OpenX No 
PubMatic No 
Sovrn No 
Supermetrics Yes 
TripleLift No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Adagio

Website

adagio.io

Vendor Details

Company Name

Basis

Country

United States

Website

basis.com/technology/dsp/

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