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features
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support

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Description

Real Identity™ provides rapid, sub-second decision-making capabilities that facilitate timely and relevant messaging. This innovative platform empowers leading global brands to accurately identify individuals and ethically engage with them at any location and time, thereby fostering significant experiences. With the ability to connect with audiences at scale and with precision, brands can enhance every customer interaction. Additionally, Real Identity allows companies to effectively manage their identity systems by utilizing five decades of expertise in data and identity, coupled with cutting-edge artificial intelligence and machine learning methodologies. In the fast-paced adtech sector, swift access to identity and data is essential for enabling personalization and informed decision-making. As the landscape evolves away from cookies, first-party data signals will become crucial for driving these initiatives, ensuring that communication remains vibrant between individuals, brands, and publishers. By crafting impactful experiences across all channels, businesses can not only impress current customers and prospects but also maintain compliance with regulations and outpace their competitors. Ultimately, Real Identity™ positions brands to thrive in a dynamic environment while enhancing their customer engagement strategies.

Description

In recent years, there has been a significant surge in the volume of consumer data signals. This notable increase highlights the necessity for marketers to effectively integrate various digital and offline identity indicators into a unified framework. Identity graphs, which function as a comprehensive database for this consumer information, have become essential, acting as the definitive source of truth. Infutor’s TrueSource™ Identity Graph stands out as a premier compilation of consumer data and insights that enhances omnichannel engagement, making it both personalized and quantifiably effective. With our secure and privacy-compliant identity graph, you can curate timely and relevant experiences across all channels where consumers interact with your brand. By utilizing our TrueSource™ Identity Graph, you can significantly enhance the value of each interaction with both customers and potential clients. Additionally, Infutor's system allows for the instant verification of consumer identities through an API, ensuring accuracy at the point of data ingestion or during any inbound engagement. This capability not only streamlines your marketing efforts but also fosters deeper connections with your audience.

API Access

Has API No 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

Adform Yes 
Cisco Cloudlock Yes 
Facebook Yes 
HCL Domino Yes 
Hadoop Yes 
IBM Cloud Yes 
Lead Prosper Yes 
Microsoft 365 Yes 
Nielsen Marketing Cloud Yes 
RhythmOne Yes 
Sitoo Yes 
Snapchat Yes 
Verve Yes 
X (Twitter) Yes 
boberdoo No 

Integrations

Adform No 
Cisco Cloudlock No 
Facebook No 
HCL Domino No 
Hadoop No 
IBM Cloud No 
Lead Prosper No 
Microsoft 365 No 
Nielsen Marketing Cloud No 
RhythmOne No 
Sitoo No 
Snapchat No 
Verve No 
X (Twitter) No 
boberdoo Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Acxiom

Founded

1969

Country

United States

Website

www.acxiom.com/identity-resolution/services-solutions/

Vendor Details

Company Name

Infutor TrueSource

Founded

2003

Country

United States

Website

infutor.com/identity-resolution/identity-graph/

Product Features

Identity Management

Access Certification No 
Compliance Management No 
Multifactor Authentication No 
Password Management No 
Privileged Account Management No 
Self-Service Access Request No 
Single Sign On No 
User Activity Monitoring No 
User Provisioning No 

Product Features

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