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Description
AccountBase, a product of GroupM, provides a technology platform based on IP that focuses on the effective management of programmatic B2B strategies and solutions. It allows you to reach crucial decision-makers at your target accounts, ensuring engagement occurs in the most appropriate context and timing. By leveraging media and technology, AccountBase connects businesses with their audience through Programmatic B2B efforts. As a division of GroupM, which stands as the largest media buying and technology conglomerate globally, AccountBase operates without any media ownership, allowing clients to engage on the premium media platforms that are most relevant to their needs. This approach enhances scalability and reach while facilitating page-level keyword targeting, utilizing industry-specific media, and employing AI to trigger digital behaviors. Campaigns can be monitored and adjusted in real-time, providing insights into account intent, relevant content, and optimal sales opportunities. The platform empowers users to engage with various stakeholders, navigate complex and non-linear sales processes, and effectively connect beyond the limitations of privacy regulations, CRM systems, and email boundaries, all while aligning marketing with sales efforts. By concentrating on high-potential accounts, businesses can maximize their return on investment and drive meaningful engagement.
Description
The Jabmo ABM Platform is designed with comprehensive omni-channel account-based marketing features that enable the delivery of highly targeted, personalized, and relevant advertisements to key decision-makers within specified accounts. Jabmo effectively reaches these target accounts, even when potential buyers prefer to conduct their research quietly without completing forms or engaging with your sales representatives. Typically, within 90 days of launching a campaign, Jabmo clients experience a surge in website traffic from their target accounts, often exceeding that of other marketing channels. Additionally, Jabmo clients notice a boost in engagement from their target accounts across various other marketing platforms. This account-based marketing approach not only fosters passive brand awareness but also enhances engagement with subsequent marketing messages from the brand. As a result, Jabmo's clients often report a significant increase in the effectiveness of their overall marketing strategies.
API Access
Has API
API Access
Has API
Integrations
Adobe Marketo Engage
HubSpot Marketing Hub
Mailchimp
Salesforce
Salesforce Marketing Cloud Account Engagement
WordPress
Integrations
Adobe Marketo Engage
HubSpot Marketing Hub
Mailchimp
Salesforce
Salesforce Marketing Cloud Account Engagement
WordPress
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
AccountBase
Founded
2018
Country
Denmark
Website
www.accountbase.com
Vendor Details
Company Name
Jabmo
Founded
2013
Country
France
Website
jabmo.com
Product Features
Account Based Marketing
Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification
Product Features
Account Based Marketing
Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification