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Average Ratings 0 Ratings

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ease
features
design
support

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Write a Review

Description

The heightened level of global competition presents challenges for companies striving to thrive in the current marketplace. As a result, these businesses are increasingly focused on fostering deeper connections with customers, channels, shoppers, and consumers to enhance their sales performance. Traditionally, consumer products firms have faced a surplus of solutions across their front office, complicating their operational efficiency. To tackle this issue, Accenture and Salesforce aim to create a unified engagement system for sales processes, merging Salesforce's capabilities with Accenture's vast expertise in the consumer goods sector. By utilizing Accenture Cloud Trade Promotion Management, organizations can effectively plan and implement successful promotional campaigns while gaining insights into trade investments, expenditures, and profitability. Additionally, Accenture Cloud Retail Execution empowers management and field sales teams to execute more precise and compliant promotions, ultimately driving better outcomes for the business. This collaborative approach not only simplifies processes but also positions companies to navigate the complexities of the modern retail landscape more effectively.

Description

Aforza provides an extensive range of cloud and mobile applications tailored for Consumer Packaged Goods (CPG) companies, aimed at improving profitability across diverse roles, markets, categories, and channels. Utilizing the robust infrastructures of Salesforce and Google Cloud, Aforza ensures ongoing innovation through three annual releases, which prioritize scalability and security for larger enterprises. The platform effectively bridges the gap between planning and execution, enhancing profitability with features that include trade promotion management, revenue growth management, key account management, retail execution, distributor management, telesales, B2B commerce, photo automation, and analytics & insights. Additionally, Aforza introduces Vertical AI, known as Ava, which acts as a commercial excellence coach, enhancing team productivity and facilitating more informed decision-making across various scenarios. The platform's extensibility also supports customization to cater to specific business requirements, enabling projects to be completed 30% faster while demanding 50% less effort. With such capabilities, Aforza positions itself as a key player in driving efficiency and growth within the CPG sector.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Salesforce
Affinity Solutions
CUFinder
Callsign
Cevinio
Kezzler
LLM Scout
LivePreso
MetricFire
SS&C Chorus Document Automation
Skywise
Syniti Data Matching
Tech Tracker
Text Control
TourSolver
Tulip
iSecurity AP-Journal

Integrations

Salesforce
Affinity Solutions
CUFinder
Callsign
Cevinio
Kezzler
LLM Scout
LivePreso
MetricFire
SS&C Chorus Document Automation
Skywise
Syniti Data Matching
Tech Tracker
Text Control
TourSolver
Tulip
iSecurity AP-Journal

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Accenture Cloud

Founded

1989

Country

United States

Website

www.accenture.com/us-en

Vendor Details

Company Name

Aforza

Founded

2019

Country

United States

Website

aforza.com

Product Features

Retail Execution

AI / Image Recognition
Collaboration Tools
Data Collection
Inspection
Pricing / Placement Optimization
Product Education
Product Promotion Strategy
Retail Site Audit
Workforce Management

Trade Promotion Management

Analytics / ROI Tracking
Approval Workflow
Budgeting & Forecasting
Claims Management
Competitor Analysis
Compliance Management
Customer Management
Discount Management
Pricing Optimization
Promotion Calendar
Settlement Management
Trade Agreement Management

Product Features

CPG

Customer Management
Electronic Data Interchange
Financial Accounting
Forecast / Demand Planning
Inventory Management
Lot Tracking
Pricing Management
Shopper Marketing
Trade Promotion

Alternatives

Alternatives

TELUS Trade Promotion Management Reviews

TELUS Trade Promotion Management

TELUS Agriculture & Consumer Goods
Zenput Reviews

Zenput

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