Best AB Testing Software for Google Ads

Find and compare the best AB Testing software for Google Ads in 2025

Use the comparison tool below to compare the top AB Testing software for Google Ads on the market. You can filter results by user reviews, pricing, features, platform, region, support options, integrations, and more.

  • 1
    Kochava Reviews
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    Founded in 2011 as one of the first mobile measurement partners, Kochava now supports campaign measurement across any device, any channel, and any audience. Tap into multi-touch attribution, next-generation MMM, and always-on incremental measurement disciplines to achieve data-driven, privacy-durable growth strategies. Understand which omnichannel tactics boost customer acquisition and retention. Key features include: omnichannel app attribution and analytics, cost and ROI measurement, deep linking, marketing data management and ETL support, ad fraud detection and prevention, and strategic services. The Kochava library of software development kits (SDKs) provide out-of-the-box measurement support across mobile, connected TV, web, and other connected devices. Built-in integrations enable clients to activate and measure campaigns with Google Ads, Meta, Apple Search Ads, X, Snap, Roku, LG Ads, Amazon Ads, NBCUniversal, TikTok for Business, Yahoo, and thousands of other ad networks, CTV platforms, and super publishers. Embrace privacy-first measurement with support for Apple’s SKAdNetwork on iOS, Google’s Privacy Sandbox on Android, and a modern marketing mix modeling (MMM) platform that future-proofs your measurement.
  • 2
    CPV Lab Pro Reviews

    CPV Lab Pro

    CPV Lab Pro

    $47 per month
    2 Ratings
    Track, Test and Optimize all your marketing with One tool: CPV Lab. CPV Lab serves as an ad tracking software, benefiting affiliate marketers and media buyers in monitoring their marketing performance across multiple channels. Enjoy seamless integration with popular advertising platforms such as Google Ads, Facebook Ads, TikTok Ads, Microsoft Ads, CJ, Clickbank, facilitated through API connections. Benefit from seamless server-to-server (S2S) integrations with over 200 affiliate networks and traffic sources, including Taboola, PropellerAds, MaxWeb, Mgid, and many more. Harness the capabilities of CPV Lab's affiliate link tracker to simplify your marketing operations: Consolidate all campaign data into a single dashboard for easy access. Conduct split testing on your offers and landing pages. Employ multivariate testing of your landing pages using MV Lab. Access cost and conversion information conveniently in one location. Utilize cookieless tracking through direct tracking methods. Leverage the power of data analytics to optimize your campaigns and maximize return on investment (ROI). Detect and filter out fraudulent activities with dedicated Bot and Proxy filtering . Choose between self-hosted or cloud-based tracker
  • 3
    Google Optimize Reviews
    Engage your website visitors like nothing before Free website testing and personalized experiences. Optimize integrates with Google Analytics so you can quickly see how your website could be improved. You can easily run tests on the content of your website to find out what works best for visitors. This includes A/B, multivariate and redirect tests. One size does not fit all. You can customize your website to fit the needs of each audience. You can get better results with your screen in just minutes. You can create landing pages for your Google Ads to convert more customers. Our visual editor makes it easy to set up your first website test. This feature and many others can help you optimize your customer journey. Optimize natively integrates with other Google solutions, saving time and increasing efficiency across your team.
  • 4
    Zoho PageSense Reviews
    Conversion Optimization and Personalization Platform. To increase conversions, you can measure key website metrics and understand your visitors' online behavior. PageSense offers a wide range of tools to help you understand your website's performance, understand why visitors behave in a certain way, and what it takes to convert visitors into customers. You can test, learn, optimize, then repeat. Are you still stuck in the top-vs-bottom fold debate? You can A/B test to find the best solution for your business. You can experiment with different page layouts, elements, images, text, colors, and many other options. Integration with Zoho and other third-party applications is as easy as clicking a button. Get a single view of all your website data to make better marketing decisions. Start making data-driven business decisions.
  • 5
    Roistat Reviews

    Roistat

    Roistat

    $239 per month
    Smart Marketing Analytics System. Visualize and access the information you need to drive online sales. Based on ROI, make better decisions. Roistat will help you save money and increase sales. It is important to understand the true cost of marketing. Boost your campaign effectiveness, optimize the budget, and attract paying customers. Analyze your marketing performance and make wise investments. Track sales, drive growth and increase online orders. Your key performance indicators will help you manage your business. Roistat makes sure your data is secure. To provide greater reliability and guarantee data integrity in all circumstances, our service is distributed across multiple servers around the globe. We spent a lot of time and resources developing a secure and fail-proof system.
  • 6
    Fibr AI Reviews
    Fibr, an AI-driven platform for marketing, allows enterprise marketers to create conversion-focused landing page without the need to code. Fibr automates brand compliance and streamlines workflows between marketing, design, development, and other teams. This ensures that marketing efforts are on-brand, compliant and consistently creative. The platform integrates seamlessly into existing CMS infrastructures and allows users to experiment and publish thousands AI-tailored pages. Features include bulk creation with Excel, flicker free delivery, support for multiple URLs, and comprehensive tracking. Fibr is easy to implement, with launch and setup possible in 30 minutes. Clients report up to a 25 percent increase in new customers, a 12 percent increase in conversions overall, and a 30 percent reduction in customer acquisition cost.
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