from the power-of-optimism dept.
We recently got a look at some hard numbers related to the piracy of Demigod, a new game from Stardock and Gas Powered Games. Now, two weeks later, Stardock CEO Brad Wardell has essentially declared the game a success in spite of the piracy, and reaffirmed the company's stance that intrusive DRM is a bad thing. The game's sales figures seem to bear him out. Quoting:
"Yep. Demigod is heavily pirated. And make no mistake, piracy pisses me off. If you're playing a pirated copy right now, if you're one of those people on Hamachi or GameRanger playing a pirated copy and have been for more than a few days, then you should either buy it or accept that you're a thief and quit rationalizing it any other way. The reality that most PC game publishers ignore is that there are people who buy games and people who don't buy games. The focus of a business is to increase its sales. My job, as CEO of Stardock, is not to fight worldwide piracy no matter how much it aggravates me personally. My job is to maximize the sales of my product and service and I do that by focusing on the people who pay my salary — our customers."
An anonymous reader writes: With an immediate and more realistic goal of becoming the number two selling digital media portable Microsoft took the tarp off of two new Zune players. Both players are smaller than the original Zune, though retain much of the first gen player's looks. The Zune 80GB is the updated hard drive unit with a 3.2" display. The Zune 4GB and Zune 8GB are the new flash units that otherwise offer almost the same feature set as the Zune 80GB. This includes the ability to sync to your PC wirelessly, a feature unavailable on the iPod touch. Wireless file sharing, though loosened, is still crippled. Users can still only listen to a file they trade among themselves three times, but the three day file expiration is removed. The flash Zune units looks like decent portable against the iPod nano and classic, but the whole line seems so 'last year' against the iPod touch. The new Zune line ships in November. The Zune 80GB retails for $249 and the Zune $4GB and 8GB sell for $149 and $199 respectively. A list of new peripherals for the Zune are already listed on the Zune site.