The more I think about it, the more I remember that Dell hardware has always been 3 tiers and so they're sacrificing their branding to trick people into accidentally buying their crappy model. Brilliant move there guys! Confusing your customers will help you regain your market share!!!
Ex: laptops
Inspiron (Dell) = $cheap, trash consumer grade, crap build quality, crap performance, Chrysler Crossfire
Latitude (Dell Pro) = $average, decent business class, nothing flashy, decent hinges, solid performance, Toyota Camry
Precision (Dell Pro Maxxx) = $expensive, beefier hardware specs, better build quality, overkill for most users, Land Rover
Call me when they announce a line that isn't "infused with AI" (errr whatever that marketing nonsense is).