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SPAM: Pay-Per-Click Marketing - How Relevance Leads to Results

Submitted by WordStream
WordStream writes "Pay-per-click (PPC) marketing is complex, collaborative, and iterative. It attempts to satiate three distinct [spam URL stripped] — People click on paid search ads more often than any other form of digital advertising. They don't mind being advertised to, but they want to be offered products that answer their questions and fulfill their needs.Engines — The search engines are forced to cater to searchers and advertisers simultaneously. The searchers comprise their user-base, while the advertisers provide them with their revenue stream. The engines want to provide relevant results, first and foremost, while offering a highly targeted, revenue-driving advertising channel.Advertisers — Advertisers are offered a unique means of putting their message in front of an audience who is actively seeking their product."
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Iphone

An Unfair Comparison between an IBM PC and a Apple iPhone4 -> 1

Submitted by
Esther Schindler
Esther Schindler writes "I wouldn't ordinarily submit an infographic to slashdot, but in this case I think it's the only way to help someone visualize the differences.

We present two electronic products that are incredibly amazing, each in their own right, though separated by 30 years. How does the original IBM PC compare with the Apple iPhone 4? For example, "The most striking difference, perhaps, is that the PC (including its monitor) is almost 1,000 times the size of an iPhone 4, by volume.""

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Education

An MBA via Facebook, that is free to study->

Submitted by
Memetic
Memetic writes "The London School of Business and Finance have launched the LSBF Global MBA, the first MBA to be delivered by Facebook and also the first free to study MBA.

From today, Facebook users who click to Like the LSBF Global MBA application can immediately start to study a full MBA course, accredited by the University of Wales, at no cost. They only pay once they decide go forward for formal accreditation (examination).

The Facebook app here: http://www.facebook.com/LSBFGlobalMBA

The press release is here: http://www.lsbf.org.uk/GlobalMBA"

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Microsoft

Script Kiddie Foils Microsoft

Submitted by Anonymous Coward
An anonymous reader writes "A forum user (going by the handle Computer User) over at keznews has successfully created a brute force keygen for Microsoft Windows Vista. Within hours, the news had spread like wildfire to all corners of the internet, garnering public reaction ranging from disbelief to praise. Computer User shortly thereafter posted a statement of regret for 'hacking' Microsoft's unhackable validation. Sarcasm or sincerity?"

Wow! Look!! A stray meatball!! Let's interview it!

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