Sometimes there are benefits to a fad that we don't really see as developers. In my industry we call them "press release features". They may feel useless or even degrading to be developing, but they can have actual monetary value. For example a bank in the US just made a big splash by announcing that they will "support iBeacons". How will they be supporting iBeacons? I have no idea. I'm not sure that even they know. It's not important. What's important is that they got a lot of media attention, and give themselves a veneer of progressiveness.
What if they believe that Wikipedia has some huge bias and are spreading propaganda
Seeming how Wikipedia has already been accused of bias in the past, I see this as a very relevant example.
Us : "Can you please just shoot me in the foot?"
AT&T : "OK"
Us : "Yay! Compromise!"
They aren't sending your biometric data all over the internet. They verify your identity on device and then send a token around.
For an object to be on the internet, it doesn't need an internet connection.
Example: I'm looking at a pen right now. I'd love to be able to dive into this pen and see it's specifications, who made it, maybe even the history of pens of this design. But I don't need the pen to connect to the internet for that, I just need either an RFID(or similar) tag or a slick recognition algorithim. Then I can just point my phone or wearable or whatever at the pen and get all the information that I want.
So yes, lets put the connected toasters back in the closet, but don't throw the baby out with the bath water.