The recording industry, the biggest bunch of middleman thieves ever, is finally losing its free ride. You don't NEED a record company anymore, you can be your own! If they didn't think they were dying they wouldn't be violently throwing tantrums everywhere - lobbying for really radical unilateral changes to the law, suing regular everyday people for "piracy" to the point of bankruptcy, hassling bars/restaurants (usually mom and pop operations, barely making it as it is) into paying commercial licensing fees for music, etc.
A band now can cut their own album and sell it on iTunes, Amazon or a host of other music sites and retain a lot more of the proceeds. Back in the day even large, famous acts were getting stiffed by the record companies! Thanks in part to the way that record companies have pushed musicians up against the wall now for many years the market is now to a point where the artists don't even make money on the albums themselves. Instead they make the money at concerts, both on tickets and on merchandise. An artist now almost has to *give away* the music (many seem to - look on Youtube for all of the "full album" videos) as the loss leader in hopes of getting people to their concert. Artists can post samples on Youtube (at no cost) to drive sales and exposure. The record company middleman has less and less importance in a marketplace like this.
I'm glad to see that more and more musicians are standing up for themselves and taking advantage of the offerings that don't involve RIAA-related entities. If the entity doesn't add value they shouldn't have a role in the marketplace anymore.