Comment Re:Simple fix (Score 1) 130
There were two different scenarios called out in the article, and the summary:
1. Information which Facebook has on people who are Facebook users, which they have not provided to Facebook and is not shown on their profile (but which Facebook may have gathered as part of a shadow profile for the user) but is targetable by advertisements
2. Information which users have provided to Facebook for purposes other than updating their profile, which is not shown on their profile, but is still targetable by advertisements