Japan is reportedly toying with the idea of educating and licensing "sommeliers" to help potential buyers wade through the vast sea of options available for a new cellphone purchase. "Japan's communication ministry is looking to the private sector to manage the potential nightmare exam and certification process, with children's online safety highlighted as an important part of the plan. Mobile sommelier sounds like a pretty sweet title, we can totally feel how an HTC TyTN II might be paired with an earthy unlimited plan followed by the soft nutty finish of a 200-minute a month daytime calling package."

garlicnation writes "Gizmodo reports that robots that have the ability to learn and can communicate information to their peers have learned to lie. 'Three colonies of bots in the 50th generation learned to signal to other robots in the group when then found food or poison. But the fourth colony included lying cheats that signaled food when they found poison and then calmly rolled over to the real food while other robots went to their battery-death.'"

Placid writes to alert us to a new channel opening up between advertisers and our eyeballs: PDFs with context-sensitive text ads. The service is called "Ads for Adobe PDF Powered by Yahoo" and it goes into public beta today. The "ad-enabled" PDFs are served off of Adobe's servers. The article mentions viewing them in Acrobat or Reader but doesn't mention what happens when a non-Adobe PDF reader is used. The ads don't appear if the PDF is printed.

David Greenspan writes "Video games are no longer exclusive to a consumer market. Business Week has an article on the new trend of big business willing to pay millions for custom-made games. The casual market has inspired folks in business to realize the broad appeal of games, and some of the possibilities inherent to the medium. As a result, business games are now big business. From the article: 'To reach the billion-dollar mark, the market will have to overcome the common wisdom that games are inherently not serious. A serious games market will also require game developers to shift from the traditional business-to-consumer model to a business-to-business one. Today when major studios and publishers are approached by companies interested in commissioning, say, an employee-training game based on a successful commercial title, more often than not those studios and publishers decline. Even if the interested company is offering $5 million, it's not worth the gamemakers' time to divert engineers from a commercial title likely to generate hundreds of millions of dollars in sales.'"

Decius6i5 writes "Caltech grad student Virgil Griffith has launched a search tool that uncovers whitewashing and other self-interested editing of Wikipedia. Users can generate lists of every edit to Wikipedia which has been made from a particular IP address range. The tool has already uncovered a number of interesting edits, such as one from the corporate offices of Diebold which removed large sections of content critical of their electronic voting machines. A Wired story provides more detail and Threat Level is running a contest to see who can come up with the most interesting Wikipedia spin job."

JimCricket writes "A new kind of record company, Tailored Music Group, is selling user-customizable songs. Each song is distributed in its 'default' (generic) form, and the customer can change any (or all) of the lyrics. For a few hundred bucks, the original indie musician will re-work the song with the custom lyrics. Neat idea."

gsa writes "Why do men prefer blonds? Why are most suicide bombers Muslim? Psychology Today analyzes some of these non-politically-correct questions in this essay about ten politically-incorrect truths about human nature. It turns out there may be an evolutionary or psychological explanation for all of these observations. For example, 'Sociologists and demographers have discovered that couples who have at least one son face significantly less risk of divorce than couples who have only daughters. Why is this? ... There is relatively little that a father (or mother) can do to keep a daughter youthful or make her more physically attractive. The continued presence of (and investment by) the father is therefore important for the son, but not as crucial for the daughter. The presence of sons thus deters divorce and departure of the father from the family more than the presence of daughters, and this effect tends to be stronger among wealthy families.'" Update: 07/08 05:51 GMT by Z :Removed sentence that misquoted article.

While many people jumped all over presidential hopeful John McCain's wrong-headed view on network neutrality, few noticed his infuriating love for Microsoft. "[T]he 70 year old presidential hopeful also said that he would ask Microsoft CEO Steve Ballmer to serve on his cabinet to deal with technology issues if elected. He did not however say what position Ballmer might be hired in, but did joke that he might consider him for a diplomatic position, such as ambassador to China."

Spy Handler writes "Researchers analyzing bullet fragments from the 1963 Kennedy assassination using new techniques say that the government's 1976 conclusion that the bullets came from only one gun (Oswald's) is wrong. 'Using new guidelines set forth by the National Academy of Sciences for proper bullet analysis, Tobin and his colleagues at Texas A&M re-analyzed the bullet evidence used by the 1976 House Select Committee on Assassinations, which concluded that only one shooter, Oswald, fired the shots that killed Kennedy in Dallas. The committee's finding was based in part on the research of now-deceased University of California at Irvine chemist Vincent P. Guinn. He used bullet lead analysis to conclude that the five bullet fragments recovered from the Kennedy assassination scene came from just two bullets, which were traced to the same batch of bullets Oswald owned.'"

Weather Storm writes in with news from PCWorld that a US District Court judge has dismissed a lawsuit filed against Google by a company that accused them of manipulating search results for political and religious reasons and skewing results in favor of companies that compensate Google financially. The lawsuit (discussed on Slashdot last year) was filed by KinderStart, a parenting information Web site that claims it was illegally blocked from Google search results. The judge not only dismissed the lawsuit but granted a motion by Google to sanction KinderStart and one of its lawyers. Google can now seek "reasonable compensation" for attorney fees because KinderStart's lawyer filed claims that were factually baseless and did not perform an adequate investigation before filing the lawsuit.

zyl0x writes "The Times has an interesting article online on the discovery of a 100-million-year-old micro-organism which has survived its entire lifespan without sex." From the article "A tiny creature that has not had sex for 100 million years has overturned the theory that animals need to mate to create variety. Analysis of the jaw shapes of bdelloid rotifers, combined with genetic data, revealed that the animals have diversified under pressure of natural selection. Researchers say that their study "refutes the idea that sex is necessary for diversification into evolutionary species".

An anonymous reader writes with word that Redmond Developer News is reporting that Microsoft has given in to EU threats of further fines. The company has opened up a whole host of protocols, including the Exchange protocol, under a license, the terms of which are not known. No other news outlet has picked up this story so far.