Lots of sneering from motorcyclists, that's to be expected. But in fact this type of design has been attempted for many years (it's called the "feet forwards" or FF motorcycle) and the rationale for it is pretty sound: a small, efficient, personal transport that is as nimble as a motorcycle but has the comfort of a car.
The main problem with attempts made to date has been the one of staying upright when stationary. Some designs had open sides so you could use your feet, but that obviously compromises bad-weather comfort. Others have pop-down stabilisers but that's inelegant and difficult to make work at the right moment. If this has solved that problem and truly allows an enclosed cabin, they might have actually finally done it. I think this could well have a significant market, but probably not one with existing die-hard motorcyclists. I like it; it's pretty cool and I wish them well.
While batteries are at the energy densities they are, this size of vehicle makes a lot more sense than an SUV-sized behemoth. I've done the maths, and excellent performance and range are perfectly doable with LiPO4 technology, 20kW of power at a gross vehicle weight of 400kg. I think it definitely has a future.