Comment Turn it off. (Score 4, Funny) 112
Please don't. My company is building tools that help businesses understand their customers through WiFi. We're having to waste a lot of time building heuristics that determine whose MAC switched when they blip off and a new one randomly appears. We're barely off the ground with this stuff, now we're probably going to have to build new heuristics for Android devices.
I will say that the good part of this is the product managers now understand we can't track real people, which was never our intent, but was possible given the long-lived nature of MACs. I just wish they'd randomize in the middle of the night when charging.
I will say that the good part of this is the product managers now understand we can't track real people, which was never our intent, but was possible given the long-lived nature of MACs. I just wish they'd randomize in the middle of the night when charging.