Agreed. People who badmouth the Zune have either never owned one (the "lol zune sux!" crowd), or have only used the original 30 GB model (aka Toshiba Gigabeat) with 1.x firmware. The second gen Zunes are fantastic and I have never regretted buying one (80 GB model) after owning several generations of iPods.
I love the FM radio as I listen to NPR at work. I love the wireless sync and marketplace, which EVERY Zune model can use, but only the iPod Touch and iPhone are able to do. I love the big, vertically-oriented screen. I love the clean navigation menus on the device. I love the ZunePad, which is quicker and way more intuitive to use than the gimmicky Click Wheel.
I also really love the Zune software. It made me appreciate just how bad iTunes really is, which most seem to be in denial about, but ignorance is bliss as they say. I have every intention of buying another Zune when this one no longer serves my purposes.
If people would get over their prejudices about Microsoft and actually try the Zune, I'm sure they would be impressed by it. MS even deleted their own name from the product (it appears only at the bottom of the "About" screen) because of the popular belief that MS can't put out a "cool" product.
tl;dr: zune > ipod