Comment Re:philadelphia inquirer bogus percentage (Score 1) 464
It seems to me that these bogus registration is not affecting the papers in a way that motivates them to get rid of manditory registration.
It is my understanding that the papers use these stats to show to potential advertisers. Their sales drones can say "Our ads are a great value because they give you access to 100,000 people, 25% of which are rich doctors!"
What if instead of random data, we organized to give bad data. I bet many papers would start to rethink their policies when they see that 15 to 20 percent of their readers are unemployed 40 year olds making 0-5k a year.
See what happens when they have to show that stat to their advertisers.
It is my understanding that the papers use these stats to show to potential advertisers. Their sales drones can say "Our ads are a great value because they give you access to 100,000 people, 25% of which are rich doctors!"
What if instead of random data, we organized to give bad data. I bet many papers would start to rethink their policies when they see that 15 to 20 percent of their readers are unemployed 40 year olds making 0-5k a year.
See what happens when they have to show that stat to their advertisers.
