What if they Sponsored pre-approved sponsors? In lieu of the traditional selling of a rotating banner in the same spot every view, why not randomly create a "Sponsor week" a few times a year (or something along those lines). You would only need a few sponsors, obviously ones that wouldn't upset the integrity of the website, and you could easily afford the $6M annual budget. I think 99.9% of people are more than willing to suffer a few days a year of good hearted sponsorship in order to maintain a free and awesome online encyclopedia. Also, a per view pay would kill the site. As would allowing contributors to collect. The ONLY excuse for putting ads o the site is strictly to pay for the core support needed to run the site. And even then you only need to sell enough ads to support your bottom line.

A candidate's religious views aren't the big issue. The problem is with the people they represent. The US constitution might be secular, but the elected officials that uphold its values tend to favor their voters more than their office. These votes come from people who hold "God's Law" above their country's. When a candidate puts their religious standing on the same pedestal as their voting record/experience in their campaign platform, they're probably going to act accordingly.

As a Yankee implant living in South Carolina, I don't want my president bending to the Will of my Southern Baptist neighbors.