And marketing isn't about sales either. All you define is how to sell lots of products. But the whole point in marketing is, that you focus on the customer. And for linux, well, it is almost impossible to define some customer. Even if you talk about a desktop user it is not this easy. There is this saying that a desktop should be easy to use for you grandma. Is this true? You can't tell. This just depends on how you focus your strategies. It is not always about sales. And it is not about the number of costumers. The real goal for every enterprise is the growth of sustainable value. Maybe you don't have to compete with MS. MS is a whole other market. For many users, freedom is more important than Photoshop. It is not about the products, it is about the customer. A first marketing action would be: Identify your goals. And I mean real goals, you know, the ones with five components. Later you can develop a strategy. Now you can define a customer and just now you can look out how linux fits in. The other way around, it's senseless.

In fact Schily is not what I consider to be a good politician. He has won the Big Brother Award two times. But well this quote is the best I have ever heard of him. http://www.bigbrotherawards.org/