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Comment Marketshare & Mindshare (Score 0, Troll) 207

This reminds me of a quote from somewhere that is applicable to this situation....

"Just how much money does Coke spend each year to gain 1/2 percentage point of marketshare away from Pepsi?"

Once markets have been established, unless you have a catalyst this is a waste of time and money. I can only imagine the committee they put together for this--"Absolutely! Free email! It will save us!"

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