Universal Canada spokesman sees the light (Score 1)

"The consumer has spoken to us," said Randy Lennox, CEO of Universal Music Canada. "(The music) has been fairly high-priced and therefore, they have been feeling fairly guilt-free about procuring music for free."

According to the story they will also be selling downloaded songs for $0.99 and downloaded albums for $9.99. They have also changed the payment to the artists so that downloaded songs are in the same category as albums, giving the artists a 25% higher take.