Comment Re:We're not spying on you! (Score 1) 543
While I don't care if TV Exec's know what I watch and I also want Tivo to stay in business, what worries me is the long term consequences that these statistics could have on the Advertising industry. Since I got my Tivo, I've quit watching commercials. So my user statistics, as well as those of many other Tivo users, are racking up to support a big change in how products are advertised.
Will we see more sponsorship of whole TV shows by one company? Will there be more product placement in the shows themselves? Further, if eventually most households have a DVR and Tivo or a Tivo-like service, will there be pressure to somehow prevent the subscriber from fast-forwarding through the sponsor's message?
Will we see more sponsorship of whole TV shows by one company? Will there be more product placement in the shows themselves? Further, if eventually most households have a DVR and Tivo or a Tivo-like service, will there be pressure to somehow prevent the subscriber from fast-forwarding through the sponsor's message?