Comment Re:Wonder why now. (Score 1) 67
I think your 3) is the fundamental reason. If they own the equipment, it becomes very difficult to legally make them open the phones to side loading or tell them how they can make revenue. I keep seeing movements to "regulate" big tech and the App Store is in the regulator's crosshairs due to the Epic lawsuit. 3) is a good mechanism for skirting the issue completely.
A more interesting aspect is who owns the data generated on the iPhone. If you have all your photos, movies, and music on iCloud and you can only access them with your iPhone, what happens if you choose to leave Apple? Leasing the iPhone will essentially lock you in with no escape if you value your data. The next few years should be interesting.