Forgot your password?
typodupeerror
Desktops (Apple)

Submission + - The Mac in the Gray Flannel Suit

oDDmON oUT writes: Business Week has an interesting look at Apple's untargeted penetration into the corporate sector.

"Soon after Michele Goins became chief information officer at Juniper Networks in February, she decided to respond to the growing chorus of Mac lovers among the networking company's 6,100 employees. ... As long as the extra support costs aren't too high, she plans to open the floodgates. "If we opened it up today, I think 25% of our employees would choose Macs," she says.

Funny thing is, she has never received a single sales call from Apple. While thousands of other companies scratch and claw for the tiniest sliver of the corporate computing market, Apple treats this vast market with utter indifference. ...

And why not? In the March quarter, Mac sales blew away all forecasts, soaring 51% over the previous year, or more than three times the rate for the personal-computer industry. Throw in the iPod and iPhone, and Apple's total sales have surged from $5.2 billion in fiscal 2002 to $24 billion last year. Its share price has risen 2,300% over the past five years, giving the company a market capitalization, at $154 billion, that tops those of tech giants Hewlett-Packard (HPQ), Dell (DELL), and Intel. "

Comment Re:Are the trademarks in question really generic? (Score 1) 235

Sounds true, LastMinute does not qualify to me as a trademark that has transcended into being a generic term deserving an entry in the dictionary. The interesting point here IMHO is to establish exactly when a trademark is used synonymously to a generic family of objects, such as hoover rather than vacuum clearners. Are a bunch of people in the hinterland of a given country enough?
Communications

Dan Rutter Suggests Tossing Some Wi-Fi At the Neighbors 225

A few days ago, Dan Rutter (the Dan in "Dan's Data") published an interesting idea for extending the sort of philanthropic technical pranksterism that spawned throwies by applying the same approach to Wi-Fi. That means, looking what he hopes is not too far down the road, creating Wi-Fi repeaters that are cheap enough to deploy on the sly and frugal enough with power to run on solar power or cheaply replaceable batteries. But as he says, "If you've got a lot of spare money, a ladder and no respect for private property, though, you could already be stealthily deploying Open-Mesh or other such gadgets all over your neighbourhood." In some cities at least, you'd be hard pressed to ever avoid at least one available wireless access point, but that's not the experience for most people, most places -- which bears correction.
The Courts

Google To Be Sued in UK For Trademark-Linked Ads 235

nuke-alwin writes "Channel 4 news in the UK is reporting that Google will be sued by Lastminute.com for the way it sells advertising. Adverts from competitors will now be displayed when searching for some trademarks. Google says consumers will benefit. Some trademarks become so familiar that all similar products are known by the trademark name: Coke and Hoover, for example. I think searching for these kinds of words should allow competitors to advertise their similar products."
Businesses

Microsoft Withdraws Yahoo Takeover Offer 336

mksmac writes "According to the KOMO TV Website, Microsoft has withdrawn its bid for Yahoo after presenting them with an increased offer that was subsequently declined by Yahoo. Frankly, this seems like a smarter decision on Microsoft's part, but I'd like to hear how other people feel about the deal. Should Microsoft have walked away, pressured Yahoo via a hostile takeover or sweetened the pot until Yahoo gave in?" For those who prefer it, the NYT also has coverage, and the story is also at news.com, among many others. I like the Beeb's version as well. And for the Microsoft-centric explanation of why the courtship is over, see Steve Balmer's letter to Jerry Yang.

Slashdot Top Deals

I never cheated an honest man, only rascals. They wanted something for nothing. I gave them nothing for something. -- Joseph "Yellow Kid" Weil

Working...