My company names our servers based on mythical creatures that best describe the amount of pain we would experience if that server went down. The only thing that sucks is learning how to spell 'Xo_Ti_mi-go'
http://en.wikipedia.org/wiki/Elements_of_the_Cthulhu_Mythos
The names we have for our windows servers shouldnt be printed.... wait, we dont run any windows servers
Just get a decent lcd projector, an xbox, and a surround sound system and put it in the break room.
Let everyone know that anyone can play, as long as your on your break.
Its fair, cost effective, and the fact that its in a common area will help prevent people from abusing it.
Any developer worth their salary will tell you that sometimes you just need to walk away from your computer for a few minutes to clear your mind.
You will find that it encourages developers and staff in other departments to mingle together.
Thats what my company does.
"Take that, you hostile sons-of-bitches!" -- James Coburn, in the finale of _The_President's_Analyst_